I help real estate teams and service-based businesses turn ideas into strategic, conversion-driven marketing campaigns, with a strong focus on
My work goes beyond writing
I specialize in:
-Campaign planning, sequencing, and launch execution
-Conversion-focused copywriting
-Audience segmentation and targeted messaging
-Content repurposing across
-Marketing calendar planning and event-based promotions
Using tools like GoHighLevel and Canva, I support both the strategy and execution side of marketing, helping bridge the gap between ideas and actual results.
I’ve worked closely with real estate teams to promote coaching programs, events, and market-driven campaigns, helping maintain consistent communication, strengthen brand voice, and drive engagement across agents, buyers, and sellers.
My focus is simple: create marketing systems that don’t just send messages but generate engagement, build relationships, and support revenue growth.
Experience: 2 - 5 years
Experienced in developing and executing strategic email marketing campaigns within the real estate industry, including audience segmentation, campaign sequencing, and conversion-focused copywriting. Proven ability to align messaging with business goals, promote events and coaching programs, and engage agents, buyers, and sellers through targeted, brand-consistent communication.
Experience: 2 - 5 years
Skilled in leveraging GoHighLevel to execute strategic, conversion-driven email marketing campaigns for real estate and other service-based audiences. Experienced in campaign planning, audience segmentation, brand-aligned messaging, and event-based marketing to drive engagement and business growth.
Experience: 2 - 5 years
I help real estate teams and service-based businesses turn ideas into strategic email campaigns, newsletters, and marketing content that drive engagement and action.
Experience: 2 - 5 years
Skilled in conversion copywriting that applies beyond email (landing pages, captions, etc.). Proficient in maximizing one idea across multiple platforms and use (promos, event reminders, seasonal emails)
Experience: 2 - 5 years
Understands the importance of audience augmentation and targeting
Experience: 2 - 5 years
Marketing Campaign Planning or Campaign Strategy & Execution
Experience: 2 - 5 years
Strategic marketing calendar and launch planning
Experience: 2 - 5 years
Knows how to do Marketing Graphics (Canva) and other Visual Content for Marketing
Experience: 2 - 5 years
Knows how to analyze and consider mail performance (open rates, CTR, etc.) and campaign insights
“I had this VA that I could turn things over to made it a lot easier”
Kyle Mckenna
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