E-commerce Growth Manager

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: TYPE OF WORK

Part Time

: SALARY

5-7

: HOURS PER WEEK

20

: DATE UPDATED

Jun 19, 2026

JOB OVERVIEW

About Cultefact

Cultefact is an e-commerce brand focused on creating products that celebrate culture, identity and meaningful connections.

We are looking for a commercially minded E-commerce Growth Manager to help scale revenue, improve customer acquisition and increase online sales.

This is a hands-on role for someone who understands Shopify, SEO, social commerce, email marketing and conversion optimisation.

We are looking for someone who is excited by growth and motivated by measurable business results.

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The Opportunity

You will work directly with the founder and have significant responsibility for helping grow the business.

You will not simply manage marketing activities.

You will help drive sales.

The successful candidate will identify opportunities, execute campaigns, analyse performance and continuously improve results.

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Key Responsibilities

Shopify Store Management

* Manage and optimise the Shopify store
* Improve product pages and collections
* Create landing pages
* Improve navigation and customer journeys
* Implement upsell and cross-sell opportunities
* Monitor site performance and user experience
* Recommend new Shopify apps and tools

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Revenue Growth

* Develop and execute growth initiatives
* Improve conversion rates
* Increase average order value
* Improve customer retention
* Analyse customer purchasing behaviour
* Identify opportunities for new products and offers

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SEO

* Conduct keyword research
* Optimise product and collection pages
* Improve on-page SEO
* Develop content strategies
* Build organic search traffic
* Monitor rankings and search performance

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Email & Customer Marketing

* Manage email marketing campaigns
* Create automated customer journeys
* Build abandoned cart sequences
* Develop retention campaigns
* Improve customer lifetime value
* Segment customer audiences

Experience with Klaviyo strongly preferred.

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Social Selling & Content Marketing

* Manage social media growth strategies
* Create content calendars
* Identify trending opportunities
* Support influencer outreach
* Develop affiliate relationships
* Drive traffic from social channels to Shopify

Platforms may include:

* Instagram
* Facebook
* TikTok
* Pinterest
* YouTube Shorts

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Influencer & Partnership Marketing

* Identify relevant creators
* Manage influencer outreach
* Negotiate collaborations
* Track campaign performance
* Build long-term ambassador relationships

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Analytics & Reporting

* Monitor key performance metrics
* Track traffic, conversion rates and sales
* Produce weekly performance reports
* Recommend improvements based on data

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Success Metrics

You will be measured primarily on:

Revenue Growth

* Online sales growth
* Monthly revenue targets

Customer Acquisition

* New customers acquired
* Cost per acquisition

Conversion Optimisation

* Conversion rate improvement
* Average order value

Retention

* Repeat purchase rate
* Customer lifetime value

Organic Growth

* SEO rankings
* Organic traffic growth

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Essential Skills

* Shopify experience
* E-commerce marketing experience
* SEO experience
* Email marketing experience
* Strong analytical skills
* Excellent written English
* Understanding of social commerce
* Experience using AI tools effectively

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Highly Desirable

Experience with:

* Klaviyo
* Google Analytics
* Google Search Console
* Ahrefs
* SEMrush
* Canva
* Meta Ads
* TikTok Shop
* Pinterest Marketing
* Shopify Flow
* Shopify Plus (if applicable)

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Who We Are Looking For

Someone who:

* Thinks commercially
* Takes ownership
* Is obsessed with growth
* Understands customer psychology
* Enjoys testing and learning
* Makes decisions using data
* Focuses on results rather than activity

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Application Requirements

Please provide:

1. A short introduction
2. Links to Shopify stores you have worked on
3. Examples of growth results you have achieved
4. SEO projects you have managed
5. Email marketing platforms you have used
6. Social media accounts you have helped grow
7. A 3-minute Loom video explaining:
* Your biggest e-commerce success
* What you would do in your first 90 days at Cultefact

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Screening Task (Very Important)

Ask candidates to answer:

You join Cultefact tomorrow. You have 30 days and no advertising budget. What specific actions would you take to increase sales?

The strongest candidates will talk about:

* conversion optimisation
* email capture
* abandoned cart flows
* SEO opportunities
* influencer outreach
* customer reviews
* bundles
* upsells
* social proof

Weak candidates will talk mostly about “posting on social media.”

?

For Cultefact, I’d actually consider a compensation structure of base pay plus a sales/revenue bonus. The role is much closer to a growth operator than a marketer, and you’ll get better behaviour if they’re rewarded for sales growth rather than content output. For example: a solid hourly/monthly rate plus quarterly bonuses tied to revenue, conversion rate, or new customer growth. That attracts people who care about outcomes.

SKILL REQUIREMENT

Instagram marketing Tiktok Ads Shopify

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E-commerce Growth Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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