Creative Strategist/Copywriter – DTC Brand (US Market)

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: TYPE OF WORK

Full Time

: SALARY

5000

: HOURS PER WEEK

42

: DATE UPDATED

Jun 17, 2026

JOB OVERVIEW

We're a fast-growing natural wellness & supplement brand selling in the US market. We're looking for a Creative Strategist who lives and breathes direct-response advertising and knows what makes a supplement ad actually convert — not just look pretty.
You won't be editing videos yourself. Your job is to come up with the ideas, angles, and hooks that win, then brief our creators and editors so they can execute. You'll own the creative pipeline from concept to testing.
What you'll do

Research the market, competitors, and customer pain points to develop new ad angles
Write scripts for UGC and VSL ads (hooks, body, CTA) for Meta and TikTok
Build creative briefs for video editors and UGC creators
Analyze ad performance data and iterate on winning concepts
Track market sophistication and awareness levels to keep angles fresh
Maintain an organized creative testing roadmap

You're a great fit if you have

Proven experience as a creative strategist for DTC supplement, health, or wellness brands (please show examples)
Strong grasp of direct-response principles and ad copywriting
Deep familiarity with Meta Ads and TikTok ad formats
Experience briefing creators/editors and managing a creative pipeline
Excellent written English
Ability to work independently and hit deadlines

Bonus points

Background in the US supplement/nutraceutical space and its compliance constraints
Experience with tools like Foreplay, Motion, or similar creative analytics platforms

How to apply apply on this form : ----------

SKILL REQUIREMENT

Meta Pixel Creative Writing

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Creative Strategist/Copywriter – DTC Brand (US Market)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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