Full Time
850
40
Dec 31, 2025
Role Overview
We are looking for an experienced WordPress Website Designer who can own websites end to end — from structure and layout to content creation and launch. This role is ideal for someone who understands how design, content, and user experience work together to generate leads, especially for U.S.-based home services businesses.
You will work closely with our SEO team, who will provide keyword strategy, but you will be responsible for laying out pages, writing content, and building high-converting WordPress sites using industry-standard builders.
Key Responsibilities
Design, build, and manage WordPress websites from start to finish
Create page layouts that support conversions, trust, and clarity
Write high-quality website content using SEO-provided keywords
Build and customize pages using WordPress builders (Divi, Elementor, etc.)
Ensure sites are mobile-friendly, fast, and user-focused
Collaborate with SEO and marketing teams to align structure and content
Implement best practices for headings, internal linking, and on-page layout
Manage revisions, updates, and ongoing site improvements
Launch websites cleanly and confidently without hand-holding
Required Experience & Skills
Expert-level WordPress experience (5+ years preferred)
Strong proficiency with:
Divi
Elementor
Other common WordPress builders
Proven experience working with U.S.-based home services businesses
(roofing, HVAC, plumbing, exterior cleaning, hardscape, etc.)
Strong website content writing skills (service pages, homepages, location pages)
Solid understanding of how website structure supports SEO and conversions
Ability to work independently and take ownership of projects
Strong attention to detail and pride in clean, professional work
Nice-to-Have (Not Required, but a Plus)
Basic understanding of Core Web Vitals and page speed
Familiarity with WordPress performance plugins and best practices
Experience collaborating with SEO and PPC teams
Light CSS or theme customization experience
What This Role Is NOT
This is not a graphic-only design role
This is not a junior “page builder” position
This is not just content writing or just SEO
This role requires someone who can own the website, think critically, and execute confidently.
Why Join Us
Work exclusively with established home services businesses
Clear processes, strong SEO support, and defined expectations
Opportunity to own meaningful projects, not churn out templated sites
Long-term, full-time role with growth potential
If you want, next I can:
Tighten this further for Indeed / LinkedIn
Create a skills test or trial project
Write a short internal scorecard for interviewing candidates
Produce a contractor version of this role as well
Just tell me the next step.