Gig
$7-$11
10
Aug 11, 2026
Modern Website Redesign | Lighthouse Research & Advisory
**Company:** Lighthouse Research & Advisory
**Website:**
**Type:** Freelance / Project-Based
**Location:** Remote
**Compensation:** $7–$10/hour, depending on experience
About the Project
Lighthouse Research & Advisory is a leading HR research, advisory, and thought leadership firm helping HR and business leaders make better decisions about people, technology, and the future of work.
We are looking for an experienced **Website Designer/Developer with strong SEO expertise** to redesign our existing website and create a more modern, professional, engaging, and conversion-focused digital experience.
Our goal is not simply to make the website look better. We want to create a website that positions Lighthouse as a **leading authority in HR research and thought leadership**, makes our content easier to discover, and generates more engagement, leads, and business opportunities.
What You'll Do
* Redesign and modernize our existing website
* Improve website navigation, page structure, and overall user experience
* Create a professional design that reflects a premium research and advisory brand
* Improve mobile responsiveness and website performance
* Develop a strong SEO strategy and implement SEO best practices
* Improve site architecture, page titles, meta descriptions, headings, internal linking, and URLs
* Optimize existing content for search without sacrificing the Lighthouse brand voice
* Identify opportunities to increase organic traffic through content and keyword strategy
* Improve calls-to-action and conversion paths
* Make research reports, articles, podcasts, events, and resources easier to discover
* Improve landing pages for key services, research, events, and lead generation
* Recommend improvements based on Google Search Console, Google Analytics, and SEO data
* Ensure the website is technically optimized for search engines and users
* Maintain or improve existing search rankings during the redesign
* Provide recommendations for ongoing SEO and website improvements
The 3 Most Important Skills
**1. WordPress / Web Development**
Strong experience redesigning and optimizing professional WordPress websites, including responsive design, page builders, plugins, site speed, and technical performance.
**2. SEO Strategy & Technical SEO**
You must understand more than keywords. We need someone who understands site architecture, technical SEO, content optimization, internal linking, search intent, schema, page speed, and how to build a website that can compete for valuable search terms.
**3. UX / Conversion-Focused Web Design**
Strong visual design instincts and the ability to turn a website into a clear journey for the visitor. You should understand how to move someone from discovering Lighthouse to reading our research, engaging with our content, learning about our services, and ultimately contacting us.
Ideal Candidate
You are a strong fit if you:
* Have redesigned professional B2B, consulting, research, technology, or professional-services websites
* Can show 3–5 examples of websites you personally redesigned
* Have measurable SEO results from previous projects
* Understand modern website design and current SEO practices
* Can make strategic recommendations rather than simply waiting for instructions
* Can explain why you recommend a particular design, structure, or SEO approach
* Have experience with Google Analytics and Google Search Console
* Understand website speed and Core Web Vitals
* Can work independently and communicate clearly
* Have strong attention to detail
What We Want Delivered
The successful candidate will help us create:
1. A modern visual design and brand experience
2. Improved website navigation and information architecture
3. A stronger SEO foundation
4. Better organic search visibility
5. Improved mobile experience
6. Faster website performance
7. Stronger calls-to-action and conversion paths
8. Better presentation of our research, insights, events, podcasts, and services
9. A clear strategy for continuing to grow organic traffic after the redesign
Important
**Please do not apply if your primary skill is simply making websites look good.**
We are looking for someone who understands the connection between **design + SEO + content + user experience + business growth.**
When applying, please provide:
* Your OnlineJobs.ph profile
* 3 websites you personally redesigned
* Examples of SEO results from previous projects
* The website platform/CMS you recommend for our site (currently on Wordpress/Elementor)
* A brief explanation of what you would improve first on
* Your hourly rate
**Applications that do not include examples of previous work and SEO results will not be considered.**