Web Designer, E-Commerce Developer & Digital Marketing Specialist

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TYPE OF WORK

Gig

SALARY

7

HOURS PER WEEK

TBD

DATE UPDATED

Aug 21, 2026

JOB OVERVIEW

We are seeking a versatile and highly skilled Web Designer, E-Commerce Developer and Digital Marketing Specialist to build, manage and promote a combination of professional business websites, lead-generation websites, landing pages and advanced e-commerce platforms.

Some assignments will involve straightforward informational websites, while others will require supplier-data integrations, automated inventory updates, custom e-commerce functionality and AI-assisted front-end and backend management.

This is not a position for someone whose experience is limited to installing templates, changing colors, using drag-and-drop builders or creating basic Canva graphics. We need someone who can determine the right solution for each project and produce professional, original, conversion-focused websites.

Types of Websites: Professional Business Websites
Informational and service-based business websites
Lead-generation websites
Landing pages and promotional pages
Appointment and consultation-booking websites
Contact forms and CRM integrations
Mobile-responsive WordPress or comparable CMS websites
Local business and professional-service websites
Basic online stores and payment integrations
Advanced E-Commerce Websites
Full e-commerce stores with large product catalogs
External supplier API and product-feed integrations
Automated product, pricing and inventory synchronization
Dropshipping and supplier-order routing
Fulfillment and shipment-tracking integrations
AI-assisted product and website management
Custom applications, workflows and third-party integrations
Advanced technical SEO and marketing systems

Not every website will require advanced custom development. The candidate must know when to use an efficient, established solution and when a project requires custom development or automation.

Primary Responsibilities
Plan, design, develop and launch professional websites for multiple businesses and industries.
Create original, polished and brand-specific website layouts.
Build websites that are fast, secure, responsive and easy to navigate.
Develop service pages, landing pages, product pages, forms, booking systems and checkout experiences.
Configure domains, hosting, SSL certificates, business email connections, analytics and tracking.
Integrate websites with CRMs, email platforms, payment processors, scheduling tools and third-party applications.
Maintain existing websites, correct errors and improve performance.
Document website settings, integrations, automations and operating procedures.
Recommend the most efficient platform and development approach for each project.
Provide realistic project timelines and communicate problems before they delay a launch.
E-Commerce and Supplier Integration

For advanced projects, the candidate should be able to:

Connect supplier systems using APIs, webhooks, XML, CSV, JSON, SFTP or approved data-extraction methods.
Import and organize large supplier product catalogs.
Automatically update SKUs, prices, images, descriptions, variants and inventory levels.
Identify and remove discontinued or unavailable products.
Prevent duplicate products, incorrect prices, stale inventory and overselling.
Create daily or real-time synchronization when supported by the supplier.
Automate order routing, fulfillment updates, shipment tracking, cancellations and returns.
Build alerts for failed feeds, missing data, unusual pricing changes and synchronization errors.
Develop rollback and recovery procedures when an integration fails.
Confirm that supplier data, product descriptions and images may legally be used.
Professional Design and Graphics

We require more than template-style design or basic Canva experience.

The candidate should be capable of:

Creating original website graphics, promotional images, banners and advertisements.
Designing custom page layouts instead of relying entirely on prebuilt templates.
Producing graphics that look professional, credible and specific to the business.
Applying strong typography, spacing, color theory, visual hierarchy and brand consistency.
Using professional tools such as Adobe Photoshop, Illustrator, Figma or comparable software.
Editing, resizing, compressing and optimizing images without sacrificing quality.
Creating designs that do not resemble generic AI-generated advertisements or commonly reused social-media templates.
Maintaining a consistent visual identity across websites, advertisements, social media and marketing campaigns.

Canva may be used when appropriate, but it should not be the candidate’s primary or only design skill.

Digital Marketing and Website Promotion

Marketing experience is required. The candidate must understand that building the website is only one part of the assignment.

Responsibilities may include:

Creating an appropriate website marketing and launch strategy.
Performing on-page and technical SEO.
Optimizing service pages, product pages, categories, collections and landing pages.
Setting up Google Analytics 4, Google Search Console and Google Tag Manager.
Configuring conversion tracking, advertising pixels and remarketing audiences.
Managing Google Merchant Center and product feeds.
Supporting Google Shopping, Meta/Facebook and Instagram advertising.
Creating landing pages and promotional campaigns.
Setting up email and SMS marketing automations.
Developing abandoned-cart, customer follow-up and re-engagement campaigns.
Implementing upsells, cross-sells, related products and promotional offers.
Conducting A/B tests and conversion-rate optimization.
Reviewing traffic, conversions, sales and customer behavior.
Recommending improvements based on measurable results—not assumptions.
Supporting local SEO and Google Business Profile optimization when applicable.
AI and Automation

The candidate should understand how to use AI responsibly to reduce repetitive work while maintaining appropriate human oversight.

AI and automation may be used to:

Assist with product descriptions, categories, tags and SEO metadata.
Create image-alt text and structured product information.
Support website search, product recommendations and customer assistance.
Monitor supplier feeds, prices and inventory.
Automate customer follow-ups and routine marketing activities.
Detect unusual orders, pricing conflicts and failed integrations.
Flag low-confidence content before it is published.
Escalate important exceptions to management.

The candidate must implement approval rules, alerts, activity logs, spending controls and recovery procedures. We are not seeking someone who will allow AI to publish sensitive information, incorrect prices or inaccurate inventory without safeguards.

Required Technical Skills
Advanced WordPress, WooCommerce, Shopify or comparable platforms
HTML, CSS and JavaScript
Experience with PHP, Python, TypeScript or another backend language
REST and GraphQL APIs
Webhooks and third-party integrations
XML, CSV, JSON and structured product feeds
SQL databases and product-data management
n8n, Make, Zapier or custom workflow automation
OpenAI or comparable AI integrations
Payment-gateway and secure-checkout integration
Dropshipping, fulfillment, warehouse or 3PL integrations
Technical SEO and structured data/schema
Website security, backups and access controls
Git, staging environments and controlled deployments
Error logging, system monitoring and troubleshooting
Website speed and Core Web Vitals optimization
Ideal Candidate

The ideal candidate:

Has a strong portfolio of original website and graphic-design work.
Can build both streamlined business websites and advanced e-commerce systems.
Understands design, development, automation and marketing.
Has completed at least one supplier-feed, API or inventory-synchronization project.
Can explain their personal contribution to each portfolio project.
Understands how websites support lead generation, sales and business growth.
Can work independently without constant instructions.
Communicates clearly and provides regular progress updates.
Tests work carefully before publishing it.
Documents systems so another qualified professional can maintain them.
Is honest about what they know and what they would need to research.
Compensation

Compensation and responsibilities will be reviewed after the first 60–90 days based on actual performance.

Please submit the following with your response:

A short introduction written in your own words.
Links to at least three websites you personally designed or developed.
At least one professional business or lead-generation website.
At least one e-commerce website.
A description of exactly what you personally completed on each project.
Examples of original graphics or promotional assets you created.
An explanation of the professional design programs you use.
Details about any supplier API, product-feed or inventory-synchronization project you completed.
Examples of digital-marketing campaigns you helped implement and their measurable results.
Your experience with SEO, GA4, Google Tag Manager, Google Merchant Center, paid advertising and email/SMS marketing.
The website platforms, programming languages, AI tools and automation systems you use.
Your availability, preferred working hours and requested hourly rate.
An explanation of how you would prevent incorrect supplier prices or inventory quantities from automatically appearing on a live website.

Your estimated timeline for completing:
A five-page professional business website
A standard e-commerce website
An advanced supplier-integrated e-commerce website

Generic applications, unexplained portfolio links, fully AI-generated responses, Canva-only portfolios and portfolios consisting primarily of modified templates will not be considered.

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