Video Creative Director

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TYPE OF WORK

Part Time

SALARY

600

HOURS PER WEEK

20

DATE UPDATED

Aug 13, 2026

JOB OVERVIEW

# Creative Director | Viral Social Content

We’re looking for a highly creative **Creative Director** who understands what makes content perform on Instagram, TikTok, and other short-form platforms.

You should have a strong understanding of **viral content, social media trends, storytelling, hooks, pacing, and audience retention**, and know how to turn an idea into content that people actually want to watch, share, and engage with.

We already have a team of **rockstar editors**. We’re not looking for someone to simply edit videos. We’re looking for a creative leader who can **direct our editors, develop concepts, provide clear creative direction, and push the quality of our content to the next level.**

### What You’ll Do

* Develop creative concepts and content strategies designed for viral growth
* Understand what works on Instagram Reels, TikTok, and other short-form platforms
* Provide creative direction to our editing team
* Review edits and give clear, actionable feedback
* Help editors improve hooks, pacing, storytelling, transitions, graphics, music, and overall retention
* Identify trends and find ways to adapt them to our brand
* Develop repeatable content formats and creative frameworks
* Work closely with our team to turn raw footage and ideas into high-performing content
* Continuously test new creative approaches and analyze what is working

### What We’re Looking For

* Proven experience creating or directing **high-performing social content**
* Strong understanding of TikTok and Instagram content
* A deep understanding of **viral hooks and audience retention**
* Experience managing or creatively directing video editors
* Excellent communication and ability to give specific, constructive feedback
* Strong creative instincts and a willingness to experiment
* Ability to move quickly and produce a high volume of ideas
* Someone who understands that great editing is about more than making a video look good. It’s about **keeping people watching.**

### The Ideal Person

You’re someone who can look at a piece of content and immediately see:

**“Here’s why this will work. Here’s why people will scroll past it. Here’s what we need to change.”**

You understand the psychology behind viral content, but you also know how to execute. You can communicate your vision clearly to a talented editing team and help them turn good footage into **great content that gets watched, shared, and remembered.**

We already have the editors. **We need the creative brain that can lead them.**

SKILL REQUIREMENT
Creative Writing Creative Advertising Creative Direction
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