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TYPE OF WORK
Full Time
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SALARY
$8-$10 per hour
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HOURS PER WEEK
38
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DATE UPDATED
Oct 7, 2026
We are looking for an experienced Virtual Marketing & POD Automation Specialist to join our growing business and take ownership of the day-to-day execution of our marketing campaigns.
This role is ideal for someone who is highly organised, technically capable, creative and doesn't need to be constantly told what to do.
You'll be working behind the scenes to make sure our marketing campaigns are built, automated, monitored, optimised and generating results.
You don't need to be a marketing strategist — but you do need to be someone who can confidently get into the systems and make things happen.
ABOUT THE ROLE
Your role will focus heavily on POD (GoHighLevel) CRM, marketing automation, patient reactivation, paid advertising, content and KPI tracking.
You'll be responsible for helping us turn marketing ideas into properly built campaigns and automated systems — and then monitoring the results to continually improve performance.
YOUR KEY RESPONSIBILITIES
POD / GOHIGHLEVEL AUTOMATION
• Build and manage marketing campaigns within POD (GoHighLevel)
• Create and maintain automated workflows and campaigns
• Set up SMS and
• Automate patient reactivation campaigns
• Ensure campaigns, triggers, workflows and follow-ups are working correctly
• Identify opportunities to improve and streamline POD processes
• Troubleshoot campaign and automation issues
• Continuously optimise the POD setup to improve efficiency and results
PATIENT REACTIVATION & MARKETING RESPONSES
• Build and launch SMS reactivation campaigns
• Manage responses generated from marketing campaigns
• Respond to patient enquiries in a timely and professional manner
• Follow up marketing leads and enquiries
• Ensure potential patients are appropriately moved through the marketing/follow-up process
• Track campaign responses and outcomes
PAID ADVERTISING
• Set up and manage
• Assist with Google Ads campaigns
• Monitor advertising performance against agreed KPIs
• Continuously optimise campaigns to improve results
• Monitor lead costs, conversion rates and campaign performance
• Identify opportunities to improve targeting, creative and campaign performance
CONTENT & SOCIAL MEDIA
• Create and edit content for social media and
• Use Canva to create professional marketing graphics
• Schedule and publish content across
• Maintain the marketing content calendar
• Repurpose existing content across different platforms
• Bring fresh ideas for campaigns, content and engagement
REPORTING & KPI TRACKING
• Prepare regular marketing reports
• Track campaign KPIs and benchmarks
• Monitor lead generation and campaign performance
• Identify trends and areas for improvement
• Keep marketing data accurate and up to date
• Provide clear reporting on what is working — and what isn't
THE PERSON WE'RE LOOKING FOR
We are looking for more than someone who can simply tick off a task list.
We want someone who thinks.
Someone who sees a campaign isn't performing and asks “Why?”
Someone who notices a process could be automated and says “I can fix that.”
Someone who doesn't wait for instructions for every single task.
You will ideally be:
• Proactive — you see what needs doing and take action
• A strong communicator — your English is excellent, both written and verbal
• Tech-savvy — you enjoy working with CRM systems, automation and digital tools
• Highly organised — you can manage multiple campaigns and deadlines
• Data-driven — you're comfortable working with numbers, KPIs and reports
• Creative — you can contribute ideas for campaigns, content and advertising
• Detail-oriented — you notice errors before they become problems
• Accountable — you take ownership of your work and deadlines
• Reliable — if you say you'll do something, it gets done
• A systems thinker — you naturally look for ways to improve processes
• Independent — you can work remotely without needing constant supervision
• A learner — you're willing to learn new systems, processes and strategies
YOUR TECHNICAL SKILLS
Experience with the following will be highly regarded:
Essential / Strong Experience
• POD / GoHighLevel
• CRM and marketing automation
• SMS marketing
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• Canva
• Social media management
• Marketing reporting and KPI tracking
Highly Desirable
• Google Ads
• Mailchimp
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• Lead generation campaigns
• Patient/client reactivation campaigns
• Marketing funnels
• Workflow automation
• CRM integrations
You should also be comfortable working with communication and collaboration platforms such as: Microsoft Teams | WhatsApp | Zoom
WHAT SUCCESS LOOKS LIKE
Success in this role isn't simply completing tasks.
It's about creating better marketing systems and better results.
We want you to help us:
• Increase patient reactivation
• Improve lead generation
• Improve campaign conversion
• Reduce manual marketing tasks through automation
• Improve the performance of our paid advertising
• Keep our marketing systems organised and running smoothly
• Provide accurate and useful KPI reporting
• Identify opportunities before we have to ask you
• Continually improve our marketing processes
WHY JOIN US?
You'll have the opportunity to become an important part of a growing business and take genuine ownership of our digital marketing operations.
You'll work across automation, CRM, paid advertising, content, social media and campaign optimisation, giving you exposure to a broad range of digital marketing activities.
We value people who take ownership, think independently and want to improve.
If you are the type of person who loves finding a better way to do something, gets excited about automation and enjoys seeing campaigns turn into measurable results, we'd love to hear from you.
IMPORTANT
In your application, tell us:
“What is one marketing or automation process you have improved in a previous role, and what was the result?”
We want to see how you think, not just what software you've used.
If you're proactive, technically capable, creative, organised and ready to take ownership — we want to hear from you.
