TikTok Shop Manager (Shop Operations + Affiliate Program)

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TYPE OF WORK

Full Time

SALARY

8.5/hr

HOURS PER WEEK

TBD

DATE UPDATED

Sep 25, 2026

JOB OVERVIEW

About us
We're an established, growing wellness brand selling supplements in easy, everyday formats. TikTok Shop is a key channel for us, and we're looking for someone to own it.

The role
You'll run our TikTok Shop from end to end. That covers the daily shop operations and the affiliate program that drives most of our sales there. You'll build strong relationships with our existing creators, grow the program, and lead our planning for major sale events, including Q4.

This isn't a role where you get a playbook and follow it. We want someone who already knows how TikTok Shop works and has opinions about what makes a creator program succeed.

What you'll do
Shop operations
- Answer shop messages and resolve order issues quickly
- Review new creator videos for health claims and policy risks before they become a problem for the shop
- Set up promos, coupons, and campaign offers
- Monitor inventory on top SKUs and flag risks early
- Secure content rights for any creator videos we use in ads
- Send the best-performing videos and hooks to our creative team each week
- Plan for and register for TikTok sale events, including Q4 campaigns

Affiliate program
- Find and recruit creators through the Affiliate Center, DMs, and your own network
- Review and approve sample requests, choosing creators based on sales potential rather than follower count
- Follow up with creators who received samples and haven't posted yet
- Manage commissions and offers for top performers
- Keep creator content on brand and compliant
- Each month, cut inactive creators and reward the ones driving sales

Reporting
- A monthly report covering sales, active creators, sample-to-post rate, and top creators and videos, plus your take on what's working and what to change

What we're looking for
- At least [1 to 2] years managing a TikTok Shop affiliate program with measurable results
- Experience in health, wellness, beauty, or supplements. You know which claims TikTok flags in this category and you catch them without being told.
- Comfortable in Seller Center and Affiliate Center, including targeted collaborations, open plans, sample approvals, Spark Ads codes, and campaign registration
- Good judgment about which creators will actually sell
- Confident, warm communication with creators. You can step into existing relationships and make them stronger.
- Organized enough to run daily operations and relationship work at the same time without either one slipping
- Comfortable with numbers. You know which metrics matter and what they're telling you.

Nice to have
- An existing network of creators in the wellness or lifestyle space
- Experience building or running a creator community (Discord or similar)
- Having run at least one full Q4 season on TikTok Shop

How to apply
Send your resume along with short answers to the questions below. We read every answer, and specifics matter more than polish.
- Tell us about a TikTok Shop affiliate program you managed. What were the monthly GMV, active creator count, and sample-to-post rate when you started and when you left?
- A creator with 200K followers and a creator with 15K followers both request a sample. What do you look at to decide which one gets it?
- Name two claims you would flag in a creator video for a wellness supplement, and explain why.
- You're stepping into an existing creator program that someone else built. What do you do in your first week?

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