Social Media Specialist

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TYPE OF WORK

Full Time

SALARY

Up to $1386 per month

HOURS PER WEEK

40

DATE UPDATED

Oct 22, 2025

JOB OVERVIEW

Mission:
To grow Blueprint Workforce’s online presence and candidate community by using AI-powered tools to create, automate, and optimize engaging social media content. This role turns brand strategy into measurable growth—building awareness, trust, and qualified candidate pipelines through consistent, data-driven storytelling across Facebook, TikTok, and Instagram.

Key Outcomes:
Success in this role will be measured by:
Social Growth & Engagement – Increase followers by 50% and maintain a minimum 5% engagement rate across all channels.
Candidate Conversion – Achieve 50% of new applicant traffic originating from social media campaigns.
Consistent Posting – Publish a minimum of 3 Facebook / Instagram posts per week and daily TikTok posts.
Automation Efficiency – Implement AI workflows that reduce manual posting.
Brand Consistency – Maintain compliance with brand visuals, tone, and messaging in all published content.
Performance Reporting – Deliver weekly reports summarizing post metrics, engagement, and recommendations.
Community Building – Interact and engage with prospective candidates in PH based Facebook groups to facilitate organic growth.

Core Competencies:
Technical & AI Skills
Proficient with ChatGPT, Sora, Buffer, Blotato, and Meta Business Suite for content generation, automation, and scheduling.
Strong understanding of Facebook and ---------- algorithms, posting formats, and community management strategies.
Comfortable using Canva or AI-assisted tools to produce clean, on-brand graphics and short-form videos.
Able to analyze metrics to refine posting cadence, identify top-performing content, and improve conversion results.

Creative & Strategic Skills:
Excellent copywriting skills for short-form, high-engagement captions and storytelling.
Ability to transform strategy into visuals, videos, and campaigns that resonate with Filipino professionals.
Strong understanding of tone and audience targeting for career-oriented content.

Behavioral & Execution Skills:
Highly organized and self-driven with strong attention to detail.
Consistently meets deadlines and posting schedules with minimal supervision.
Comfortable working in a fast-paced, AI-assisted environment with evolving tools.
Adaptable communicator who can maintain brand tone while connecting authentically with local audiences.
Cultural Fit
Blueprint Workforce’s core values are at the heart of everything we do:
Purposeful Partnerships – Build authentic relationships with our online community by creating valuable, inspiring content for Filipino professionals.
Effortless Execution – Use automation and systems to deliver consistent, reliable, and efficient output.
Seamless Synergy – Collaborate with leadership and technology to align creative content with broader company goals.

TTI Assessment:
We require all potential hires to complete a personality and behavioral assessment for consideration. Please complete the assessment at the following link: ----------


About Blueprint Workforce:
Blueprint Workforce is a U.S.-based outsourcing agency specializing in talent from the Philippines for companies in the interior design, construction, and architecture industries. We combine people, process, and technology to create seamless partnerships between our clients and remote professionals.
As part of our team, you’ll help expand our community of skilled Filipino professionals by crafting content that inspires, educates, and connects talent with global opportunities.

Job Type: Full-Time (Remote, Philippines-Based)
Schedule: Monday–Friday 9:00am-5:00pm US PST
Job Type: Full-time
Work Location: Remote

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