Any
TBA
20
Apr 8, 2026
We're building a DTC golf brand focused on performance and community. We're looking for someone who can own our social presence and drive organic traction through creative, AI-powered content.
You'll be our social media operator - creating content across
Key responsibilities:
- Generate social content (reels, TikToks, YouTube Shorts, carousel posts, static posts) using AI tools (Sora, Kling, Midjourney, etc.)
- Develop creative concepts and narratives that resonate with golfers (men 35 years old +) across different platforms
- Adapt content strategy and messaging for each platform's algorithm and audience behavior
- Write copy and captions optimized for each platform
- Manage posting schedule across all platforms and optimize timing
- Monitor performance metrics on each platform and iterate based on what works
- Optimize/adapt based on trends we're seeing
- Collaborate with the team on brand direction and campaign ideas
What We're Looking For
- Strong creative instincts - you understand what makes content stop the scroll
- Proficiency with AI content tools (video generation: Sora, Kling; image: Midjourney, DALL-E; text: ChatGPT, Claude, etc.)
- Ability to write for a specific demographic (our audience is experienced golfers, 35+, who care about performance)
- Comfortable with iteration and A/B testing different content approaches