Social Media Manager

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TYPE OF WORK

Any

SALARY

$6-$8

HOURS PER WEEK

20

DATE UPDATED

Aug 16, 2026

JOB OVERVIEW

We’re hiring a talented, highly organized Instagram Social Media Manager/ Editor to help grow Lavora Diamonds.

Instagram: ----------

ABOUT LAVORA

Lavora helps couples get their fully custom dream engagement ring without paying traditional retail markup.

Traditional jewelry stores have rent, inventory, showrooms and commissioned salespeople—all built into what the customer pays.

Lavora removes that unnecessary overhead.

Our clients typically save 30–50% on a comparable ring while receiving:

• A fully custom engagement ring
• An IGI-certified diamond
• CAD approval before production
• Direct, personal guidance
• The luxury ring they actually want

It genuinely makes little sense to purchase the same ring through a traditional retail store at a significantly higher price. Our Instagram needs to communicate that advantage clearly, build enormous trust and generate qualified engagement-ring leads.

THE OPPORTUNITY

This is a long-term, behind-the-scenes position with real creative ownership.

You will receive access to a large library of:

• Finished-ring videos
• Diamond videos
• Real proposal content
• Customer photos
• Customer reviews and messages
• Retail quote comparisons
• CAD designs
• IGI certificates
• Founder footage

You will never appear on camera or use your own voice. The founder, real couples and real Lavora assets will remain the public face of the company.

Your job is to transform these assets into high-performing Instagram content and manage the entire workflow—from content planning to scheduled posts.

WHAT YOU’LL OWN

• Maintain the content calendar
• Choose the strongest assets
• Develop post ideas and hooks
• Prepare short scripts for the founder
• Edit Reels
• Design carousels, graphics, Stories and Reel covers
• Write concise, human captions
• Submit organized weekly content batches for approval
• Schedule approved posts
• Organize all content files
• Track results and identify what should be repeated

The founder should only need to record one short batch of footage and approve the weekly content—not manage every post.

THE LOOK

The Lavora aesthetic is:

• Luxury
• Real
• Editorial
• Clean
• Trustworthy
• Modern but timeless
• Human—not corporate or generic

Review our current Instagram before applying. Your work must match and improve its existing visual direction.

We do not want generic Canva templates, fake testimonials, stock customers, cheap sales graphics or obvious AI-generated copy.

THE GOAL

Success is not measured only by attractive posts or follower growth.

The primary goal is generating qualified leads who:

• Send us their dream ring
• Submit an existing jewelry-store quote
• Request a custom-ring estimate
• Complete our instant-quote form

REQUIREMENTS

• Strong short-form video editing
• Excellent Canva design skills
• Strong visual taste
• Understanding of Instagram hooks and retention
• Excellent written English
• Extreme attention to spacing, typography and cropping
• Reliable communication
• Strong organization
• Ability to work independently
• Ability to receive direct feedback and revise quickly

EXPECTED OUTPUT

Approximately:

• 4–6 Reels per week
• 2–3 carousels or static posts per week
• Regular Instagram Stories
• One organized weekly approval batch
• One weekly founder-filming list
• One short performance report

PAID TRIAL

The strongest applicants will complete a paid trial using real Lavora assets:

• 1 Reel
• 1 carousel
• 1 static post
• 3 Stories
• Captions and Reel cover

This role can grow in hours, compensation and responsibility if your content consistently performs and generates qualified inquiries.

HOW TO APPLY

Begin your application with “DREAM RING” so we know you read the full post.

Please include:

1. A short introduction
2. Your hourly rate and weekly availability
3. The tools you use
4. Your three strongest relevant portfolio examples
5. Reels and carousels you personally created
6. Confirmation that you’ll complete a paid trial
7. One sentence explaining how you would communicate Lavora’s 30–50% savings without making the brand feel cheap

Generic applications will not be considered.

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