Social Media Management & Paid Ads Specialist| Part-Time Remote

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TYPE OF WORK

Part Time

SALARY

TBD

HOURS PER WEEK

10

DATE UPDATED

Sep 2, 2026

JOB OVERVIEW

## Social Media Content & Meta Ads Specialist | Part-Time Remote

We are looking for a **creative Social Media Content & Meta Ads Specialist** who can genuinely create engaging content while also helping plan, launch, manage, and optimize **Meta advertising campaigns**.

We need someone who understands both the **creative side of social media** and the **performance side of paid advertising**.

AI tools are welcome and can be used to assist with research, ideas, editing, and improving efficiency. However, we need someone who brings their **own creativity, judgment, strategic thinking, and understanding of what makes content and ads perform**.

This will initially be a **10-hour-per-week paid trial**, with the opportunity to increase hours and potentially move into a **full-time role** based on performance.

### What You'll Be Doing

* Create original and engaging social media content
* Develop content ideas based on the brand, target audience, products, and current trends
* Create graphics, carousels, short-form videos, Reels, and other social content
* Write natural and engaging captions that match the brand's voice
* Edit short-form videos for social media
* Schedule and publish content across different platforms
* Help build and maintain a content calendar
* Research competitors, trends, customer interests, and content opportunities
* Plan, launch, and manage **Meta Ads campaigns**
* Create and test ad creatives, copy, audiences, and campaign concepts
* Set up and manage campaigns through **Meta Ads Manager**
* Monitor campaign performance and identify opportunities for improvement
* Optimize campaigns based on metrics such as CTR, CPC, CPM, CPA, conversions, and ROAS
* Conduct A/B testing of creatives, copy, audiences, and campaign strategies
* Prepare clear performance reports and recommendations
* Work with organic content insights to develop stronger paid advertising creatives

### What We're Looking For

We want someone who **understands content and paid social advertising**, not someone who simply enters prompts into AI tools and posts the output.

You should be able to understand a business and its audience, develop your own creative ideas, turn those ideas into finished content, and understand how to use those creatives effectively in **Meta advertising campaigns**.

Using AI is absolutely fine. We expect it to be used as a tool to improve productivity and creativity, but **you should not be fully reliant on AI to create your work or make advertising decisions.**

### Requirements

* At least **1 year of hands-on experience** in social media content creation, digital marketing, Meta Ads, or a similar role
* Hands-on experience using **Meta Ads Manager**
* Experience creating, managing, and optimizing Facebook and Instagram advertising campaigns
* Portfolio showing content and creatives you have personally created
* Strong creative and visual judgment
* Experience with Canva or similar design tools
* Ability to edit Reels, TikToks, and other short-form videos
* Strong written English
* Understanding of Facebook, Instagram, TikTok, LinkedIn, or similar platforms
* Understanding of Meta Ads metrics and campaign performance
* Experience with audience targeting, retargeting, and A/B testing
* Able to work independently and turn ideas into finished content and campaigns
* Good understanding of current social media and advertising trends
* Strong attention to detail

### Nice to Have

* Canva and CapCut experience
* Experience managing business social media accounts
* Experience creating **high-converting Meta Ads creatives**
* Experience with e-commerce, lead generation, or conversion campaigns
* Knowledge of Meta Pixel and conversion tracking
* Experience with custom audiences, lookalike audiences, and retargeting
* Experience creating content for different brands or industries
* Meta Business Suite experience
* Experience analyzing ROAS, CPA, CTR, CPC, CPM, and conversion rates

### Employment Details

**Employment Type:** Part-Time with potential to become Full-Time
**Starting Hours:** 10 hours per week
**Initial Period:** Paid Trial
**Work Setup:** Remote / Work From Home
**Location:** Philippines

### How to Apply

Create your talent profile at:

** ---------- **

Once you create your profile, **attach your portfolio directly to your Sprint Labs profile** so we can review examples of your previous content creation and Meta Ads work.

If available, please include examples of:

* Social media content you personally created
* Meta Ads creatives
* Campaign results or performance screenshots
* Ad accounts or campaigns you have managed
* Examples showing improvements in CPA, ROAS, conversions, or other performance metrics

**There is no need to send a separate application or message. Applications without a portfolio may not be considered.**

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