Social Media & Influencer Manager — DTC Beauty Brand (US Market)

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: TYPE OF WORK

Full Time

: SALARY

$900-$1,200 USD/month (based on experien

: HOURS PER WEEK

40

: DATE UPDATED

Apr 16, 2026

JOB OVERVIEW

About Us
We are a growing DTC beauty brand based in the US, selling a premium lipstick designed for women over 50. Our team is remote and distributed across multiple countries.
We're looking for someone to become the assistant to our Content Manager and take ownership of Instagram, influencer management, and content coordination.
This is a full-time, long-term position. We want someone who wants to grow with the brand for the next 2-3 years.

What You'll Do
Instagram & Social Media

Plan, schedule and publish daily content on Instagram (feed + stories + reels)
Engage with our community: respond to DMs, comments, mentions, tag-ups (in English)
Monitor trends and adapt content to what's working in the beauty/mature women niche
Track weekly metrics and report to me

Influencer Management

Source and reach out to new influencers in the US (women 45+ creators)
Manage the full pipeline: first contact, negotiation, contract signing, product shipment, content delivery, posting
Brief influencers on our creative guidelines (we provide the frameworks)
Handle a 3-tier program: entry-level (free product + commission), mid-level (+ fixed fee), Ambassador (monthly retainer + Partnership Ads)
Track all influencer content, ROI, and commission payments

Content Coordination

Collect UGC from customers and influencers
Organize asset libraries (Google Drive, Trello)
Coordinate with our creative production team
Support with occasional ad copy translation/adaptation tasks

Required Skills

Fluent English (written & spoken) — MANDATORY. You'll be managing US customers and negotiating with US influencers. If your English isn't excellent, please do not apply.
2+ years of experience in social media management for a DTC brand (beauty / skincare / cosmetics preferred)
1+ year of influencer outreach experience — cold pitching, negotiating, closing contracts
Instagram power user — you know what's trending, how Reels work, what hooks perform
Meta Partnership Ads experience is a plus
Organized, reliable, proactive
Familiar with Shopify, Google Drive, Trello, Notion, Slack

Apply
Reply to this post with:

Why you're a good fit for this specific role (5-10 sentences)
2-3 DTC brands you've managed social media for (Instagram links if possible)

Start your reply with the word "lipstick" so I know you read the full post.

SKILL REQUIREMENT

Influencer Marketing Content Creation Social Media Management

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Social Media & Influencer Manager — DTC Beauty Brand (US Market)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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