Social Media & Digital Maarketing Coordinator

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TYPE OF WORK

Part Time

SALARY

N/A

HOURS PER WEEK

20

DATE UPDATED

Sep 4, 2026

JOB OVERVIEW

Remote | Long-Term | Approx. 20 Hours Per Week

We are an established, premium Australian cosmetic and skin clinic looking for an experienced, creative and highly reliable Social Media & Digital Marketing Coordinator to join our team long-term.

This is not a general VA role and it is not simply a matter of creating Canva posts from instructions.

We are looking for someone who genuinely understands social media, has a strong creative eye and can take ownership of our digital content. You should be able to look at the content and resources available to you, identify opportunities and bring ideas to us — rather than waiting to be told what to do next.

Creativity, initiative and reliability are extremely important to us.

What You’ll Do

Social Media & Content

• Plan and create engaging Instagram and Facebook content
• Create and edit high-quality Reels from raw iPhone and professional footage
• Create engaging Instagram Stories using polls, questions, education, calls-to-action and other interactive features
• Create carousels, educational posts and promotional content
• Write engaging captions with strong hooks and appropriate calls-to-action
• Repurpose existing videos, photography, educational material, blogs and newsletters into fresh content
• Maintain a forward content calendar and keep approved content scheduled approximately two weeks ahead
• Monitor social media trends and proactively suggest ideas relevant to our brand and audience
• Review engagement and identify what content is performing well and what should be improved

Audience Engagement & Growth

We want someone who thinks beyond simply posting content.

You will help us:

• Increase meaningful social media engagement and interaction
• Develop creative ways to encourage comments, replies, shares and saves
• Grow our audience organically
• Help grow our email/client database
• Develop lead-generation ideas and campaigns
• Create opportunities to convert social media followers into subscribers and potential clients
• Suggest campaigns, offers, educational series or interactive content that could stimulate engagement
• Monitor results and make recommendations based on what is actually working


Email Marketing

• Prepare approximately two e-newsletters per month
• Assist with promotional and educational email campaigns
• Repurpose existing content for email
• Develop ideas to engage and grow our subscriber database

Website Content

• Make routine website changes when required, including updating prices, wording, images, treatment information and promotional content
• Upload approved blogs and new content
• Help ensure information across our digital platforms remains accurate and current

Specialist SEO is managed separately.

Who We’re Looking For

You will ideally have experience working with a premium beauty, cosmetic, aesthetic, skincare, medical or lifestyle brand.

More importantly, you must be able to demonstrate that you can create engaging social media content — not just attractive graphics.

You should:

• Have demonstrated experience managing business Instagram and Facebook accounts
• Be highly competent creating Reels and Instagram Stories
• Have strong short-form video editing skills
• Understand hooks, storytelling and calls-to-action
• Have a strong eye for premium, sophisticated visual content
• Be confident using Canva and video editing software such as CapCut or similar
• Have excellent written English
• Be comfortable using AI tools intelligently to improve productivity and repurpose content
• Be highly organised and able to meet deadlines
• Communicate proactively if you need information or anticipate a problem
• Take initiative and bring new ideas to the business
• Be comfortable working independently without needing constant follow-up

Reliability Is Essential

We are looking for someone who takes their responsibilities seriously.

If you agree to a deadline, we expect you to meet it. If something prevents you from doing so, we expect you to communicate with us early.

We value people who are dependable, proactive and take pride in the quality of their work.

Hours

Approximately 20 hours per week, Monday to Friday.

This is intended to be a long-term role for the right person, with the potential for hours to increase over time based on performance and business requirements.

Some overlap with Australian business hours will be required for communication and a regular weekly marketing meeting.

How to Apply

Please begin your application with the words:

SOCIAL26

Applications that don’t include these words will not be considered.

Please include:

A brief introduction about yourself and why you believe you would be a good fit for this role.
Links to three business social media accounts you have personally managed. Please explain exactly what you were responsible for on each account.
Links or examples of three Reels you personally created or edited.
Examples of Instagram Stories you personally created — we particularly want to see creative or interactive Stories, not simply reposted feed posts.
Tell us about one social media or digital marketing strategy you personally implemented that increased engagement, followers, enquiries, leads or database subscribers. Please include results or numbers where possible.
Which video editing, design, email marketing and AI tools do you currently use?
What is your expected monthly salary in PHP for approximately 20 hours per week?
What other clients or employment commitments do you currently have?
What hours are you normally available to work, and how much overlap can you provide with Australian business hours?
Please provide contact details for two previous employers or long-term clients who can comment on the quality of your work and reliability.
Finally, please answer this:

Imagine you have just joined an established premium cosmetic and skin clinic.

You are given access to a large library of professional photographs, raw treatment videos, educational information and existing social media content.

What are the first three things you would do in your first 30 days to increase engagement and begin growing the clinic’s audience and database?

We are interested in your own thinking, so please don’t submit a generic AI-generated answer.

Selection Process

Shortlisted candidates will be invited to complete a small paid practical content task.

The task will allow us to assess your creativity, video editing, social media thinking, communication and ability to follow a brief.

We are looking for someone who wants to become an important long-term member of our marketing team and genuinely contribute ideas to the growth of the business.

SKILL REQUIREMENT
Social Media Content Creation Social Media Video Editing Social Media Marketing
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