Social Media & Content Marketing Specialist

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: TYPE OF WORK

Full Time

: SALARY

$5-12/ hour depending on exper

: HOURS PER WEEK

40

: DATE UPDATED

Feb 20, 2026

JOB OVERVIEW

Social Media & Content Marketing Specialist
Full-Time | PST Hours Required
We are seeking a creative, detail-oriented Content Marketing & Social Media Specialist to join our marketing team full-time, supporting two established lifestyle brands: The Fruit Company (premium orchard-fresh fruit gifts) and Mount Hood Railroad (a historic passenger-train and tourism experience in Hood River, Oregon).
This role is ideal for a hands-on content creator who can write, design, and publish across social, web, and blog platforms, while maintaining distinct brand voices and visual styles. You will work closely with our marketing team on daily execution, seasonal campaigns, storytelling, recipes, and evergreen content.
________________________________________
Key Responsibilities
Content Writing & Storytelling
• Write high-quality content for:
o Social media posts and campaigns
o Website pages and landing pages
o Blog posts and long-form content
o Recipe development and recipe blog content
• Adapt tone and messaging for two distinct brands (food gifting vs. tourism/experiential)
• Ensure all content meets strong English grammar, clarity, and brand standards
Social Media Content Creation
• Create, schedule, and publish social content (primarily Instagram & Facebook)
• Design social graphics and short-form videos using Canva and Adobe tools
• Assist with influencer sourcing, outreach, coordination, and content tracking
• Monitor engagement and recommend content optimizations
Design & Visual Execution
• Design on-brand assets including:
o Social graphics
o Blog and website visuals
o Email graphics
• Maintain consistent brand representation across both companies
• Collaborate with internal designer on various projects

Email & Campaign Support
• Assist digital marketing specialist with email marketing content and layout using Klaviyo
• Support promotional, seasonal, and storytelling campaigns
• Manage content calendars, tasks, and deadlines using ClickUp
Performance & Optimization
• Track content and social performance and provide recommendations to improve engagement, reach, and conversions
• Analyze social and content trends to inform future campaigns and editorial planning
• Organize campaign assets and deliverables
• Use SEMrush to support content research, keyword planning, competitor analysis, and performance insights
________________________________________
Required Skills & Experience
• Strong English writing and communication skills (required)
• Proven content writing experience with portfolio examples (blogs, social, brand copy)
• 5+ years of social media and content experience or equivalent hands-on experience
• Proficiency with:
o Canva
o Adobe Photoshop (Illustrator or Premiere a plus)
o Klaviyo (email creation experience required)
o ClickUp or similar project management tools
o SEMrush for content research and performance analysis
• Experience managing multiple brands or brand voices
• Highly organized, detail-oriented, and deadline-driven
• Self-motivated, reliable, and comfortable working collaboratively
________________________________________
Work Schedule & Availability
• Full-time role
• Must be available during Pacific Standard Time (PST) business hours
• Ability to attend meetings and collaborate in real time with our U.S.-based team
________________________________________
Nice to Have (Not Required)
• Experience with food, recipes, hospitality, tourism, or lifestyle brands
• Influencer marketing experience
• Basic video editing (Reels / short-form video)
• Familiarity with analytics and performance tracking tools
________________________________________
Contract Details
• Full-time contract role via Upwork
• Long-term opportunity with consistent workload
• Work across two established, recognizable brands
________________________________________

SKILL REQUIREMENT

Content Creation Social Media Content Creation Social Media Management

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Social Media & Content Marketing Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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