Social Media, Content & Lead Generation Specialist – Property / Serviced Accommodation

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TYPE OF WORK

Part Time

SALARY

$600/month

HOURS PER WEEK

20

DATE UPDATED

Sep 3, 2026

JOB OVERVIEW

We are a growing UK serviced accommodation and corporate business looking for a talented, creative and commercially minded Social Media, Content & Lead Generation Specialist to join us long term. This is not simply a social media posting role. Our goal is to build a strong, premium and recognisable online brand that doesn't just look good — it generates high quality enquiries, bookings and business.

We are therefore looking for someone who understands both content creation and the commercial purpose behind it.

Social Media & Content
Manage and grow our presence across LinkedIn, Instagram, Facebook, YouTube and Google Business Profile
Plan, create, schedule and repurpose engaging content across our platforms
Understand how content should differ between platforms — for example, LinkedIn content should not simply be copied onto Instagram

Brand Building
Learn and understand the Newport Stays brand, colours, visual style and tone of voice
Ensure everything produced feels consistent, premium and recognisable
Produce content that looks professionally designed and not obviously AI-generated
Research competitors, property trends and content opportunities to help keep our brand modern and forward-thinking
Create high-quality property graphics, carousels, promotional content and social media assets

Lead Generation
We do not want social media activity purely for likes and followers. You will help us use our content to:
Generate corporate accommodation enquiries
Increase direct bookings
Attract landlords and property owners
Build brand awareness
Drive visitors towards appropriate enquiry and booking channels
Track which content is generating genuine engagement and leads

Skills Required:
Canva
CapCut or similar video editing software
WordPress
ChatGPT and/or Claude
Octopus for Linked In leads
AI content and video tools
Social media scheduling and analytics tools

Experience with Photoshop, Illustrator, Higgsfield or similar tools would be an advantage, but is not essential if your creative work is excellent.

We would also love to find someone who can provide basic support with areas such as:
CRM administration and lead tracking
Basic SEO and website optimisation
Google visibility
Landing pages and simple sales funnels

Email
marketing
Website content updates through WordPress

You do not need to be an expert in all of these areas. Our priority is finding someone exceptional at content, social media and brand development who is also commercially aware and willing to learn.

Experience with property/ real estate, digital marketing and/or UI would be highly advantageous.

You should be:

Creative and visually strong
Commercially minded
Proactive and full of ideas
Reliable and consistent
Highly organised
Comfortable using AI
Able to work independently
Willing to learn our business rather than simply produce generic content
Interested in becoming part of the business on a long-term basis

We particularly value someone who can look at our business and say:

“Here's what we should be posting, here's why, and here's how we can use it to generate enquiries ”-rather than simply waiting to be told what to post.

How to Apply

Please send:
1. Examples of social media graphics you have designed.
2. Examples of Reels/videos you have edited.
3. Examples of brands or social media accounts you have worked on.
4. Specify any AI, design and marketing tools you currently use.
5. Details of any property, real estate, Airbnb or hospitality experience.

Please include a portfolio or links to examples of your actual work. Applications without examples of previous work are unlikely to be considered.

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