Full Time
400
40
Dec 24, 2025
We are a fast growing boutique hotel group in San Diego creating design forward spaces with a laid back California vibe. Our hotels are visual nostalgic and experience driven. We are looking for a creative and trend focused Social Media and Content Creator to help bring that energy to life on Instagram
If you enjoy creating aesthetic content following trends and growing accounts that feel authentic rather than promotional this role is for you.
What You Will Do
Create daily photo and short form video content for Instagram
Post consistently across all platforms
Engage with followers through comments and messages and help build community
Identify trends early and adapt them to our hotel brand
Edit short form videos with strong visual storytelling
Reach out to influencers travel creators and UGC creators for collaborations
Capture on site content if local or create content from our existing content library
Track performance test ideas and improve results week over week
Help shape and maintain the brand voice look and overall aesthetic
KPIs and Growth Targets
Monthly Targets
Follower growth of 5 to 10 percent per month per platform
Engagement rate of 5 percent or higher on Instagram
Engagement rate of 7 percent or higher on TikTok
Posting cadence of 1 to 2 short form videos per day
Posting cadence of 5 to 7 Instagram stories per day
Consistent month over month growth in saves and shares
Influencer and creator outreach of 10 to 20 reach outs per week
2 to 4 creator or influencer collaborations per month
Quarterly Goals
At least 1 breakout or viral piece of content with 50000 or more views
Consistent brand look and voice across all platforms
Noticeable increases in profile visits website clicks and direct messages
What We Are Looking For
Strong understanding of Instagram and TikTok trends
Ability to create aesthetic on brand high quality content
Strong video editing skills using tools such as CapCut Adobe Rush or similar
Excellent written English and storytelling skills
Organized reliable and self motivated
Comfortable testing experimenting and iterating content ideas
Experience with influencer outreach is a plus
Hospitality lifestyle or travel content experience is a bonus but not required
About Us
We are a boutique hotel brand focused on thoughtful design comfort and memorable guest experiences with a relaxed California vibe. Our properties feature unique rooms nostalgic details and curated experiences and our social media should reflect that same authentic aspirational and creative energy.
Compensation
400 dollars per month full time role
Performance bonuses available based on growth engagement and standout content
How to Apply
Please send your resume
Links to your Instagram TikTok or portfolio
2 to 3 examples of content you have created preferably video
A short note explaining why you would be a great fit for this role