Social Ads Manager

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: TYPE OF WORK

Gig

: SALARY

N/A

: HOURS PER WEEK

10

: DATE UPDATED

Oct 2, 2026

JOB OVERVIEW

You'll own day-to-day paid social performance across our client accounts, from campaign build to monthly report. Reporting to our CEO and Lead Strategist), you'll turn her strategy into campaigns that deliver leads, sales and bookings, and you'll be the person who knows every account's numbers.

Most of our work is Meta (Facebook and Instagram), with growing demand for LinkedIn, TikTok and Google. Client ad spend typically runs from £1,000 to £10,000 a month per account.

This role exists because our SMM retainer packages promise outcomes, creative testing and proper reporting. We need someone proactive who can deliver that consistently, with autonomy.

Key responsibilities:

Campaign strategy and build
• Build full campaign structures (audiences, placements, budgets, objectives) using our platform and niche setup checklists
• Set up and test tracking: Meta Pixel, Conversions API, conversion events, UTMs and Google Tag Manager
• Write a testing plan for every campaign: what we're testing, why, and how we'll judge it
• Run ad account setups and Meta ads audits sold as one-off projects

Optimisation and budget management
• Monitor and optimise live campaigns daily, making budget, audience and creative calls independently
• Manage spend pacing so client budgets land on target each month
• Run the monthly performance audit on every active campaign and flag underperformance early

Creative direction and testing
• Work with our SMM team on ideas for ad creative and copy, using performance data to decide what to make next
• Run structured creative tests and track results

Reporting and client communication
• Produce monthly performance reports with clear insights, recommendations and next month's plan
• Contribute to weekly client updates
• Explain results honestly, focusing on leads, sales and ROAS rather than vanity metrics

Operations
• Proactively check tasks in Monday.com, update task status and log time in Toggl
• Check every campaign against our QA checklist before launch, and be the second pair of eyes for others
• Help improve by sharing learnings with the team

SKILL REQUIREMENT

Google Ads Social Media Marketing Meta Business Suite

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Social Ads Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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