Shopify & Printify CRO Specialist: Customize and Build an Ad-Ready Print on Demand Store

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TYPE OF WORK

Gig

SALARY

$10/hour

HOURS PER WEEK

15

DATE UPDATED

Aug 20, 2026

JOB OVERVIEW

We are seeking an experienced Shopify conversion-rate optimization (CRO) specialist and Printify expert to transform a clean, free Shopify theme such as Dawn or Sense into a professional, mobile-optimized storefront ready for paid advertising.

This is more than a basic theme installation. The project includes theme customization, Printify configuration, initial product setup, niche-based collections and navigation, custom/personalized T-shirt functionality, conversion apps, shipping configuration, advertising tracking, page-speed optimization, and end-to-end store testing.


SCOPE OF WORK:

THEME AND LAYOUT CUSTOMIZATION

Customize a fast, responsive free theme such as Dawn or Sense. Improve the homepage, product pages, collection pages, cart drawer, header, footer, mobile navigation, trust elements, size guides, FAQs, calls to action, and overall customer journey.

STORE STRUCTURE AND NAVIGATION

Organize products into clearly defined niche collections and configure intuitive main and footer navigation. Complete essential customer pages, including Contact, About, FAQ, Shipping, Returns, Privacy Policy, Terms, Size Guide, and Order Tracking.

INITIAL PRODUCT SETUP

Publish an initial batch of products using approved artwork. Position designs correctly, generate consistent mockups, configure product titles and descriptions, map sizes, colors, SKUs, pricing, and profit margins, and assign products to the appropriate collections.

Applicants must state exactly how many complete products are included in their fixed-price quote.

CUSTOM AND PERSONALIZED T-SHIRT FUNCTIONALITY

Recommend and configure a product-personalization app such as Teeinblue Product Personalizer or a comparable approved solution.

The custom-product experience may include:

- Customer-entered names, phrases, or other text
- Font, color, and placement selections
- Customer photo or image uploads
- Live product previews where supported
- Personalization-based pricing or add-on charges
- Clear customer instructions and required-field validation
- Mobile-friendly customization and preview functionality

Create and fully test an agreed number of reusable personalized-product templates. Applicants must state how many custom product templates are included in their quote.

Before installation, confirm that the recommended personalization app is compatible with our selected Shopify, Printify, and fulfillment workflow. Verify how personalized artwork and order details will reach production, document any manual steps, and test the process from customization through checkout and fulfillment.

Any personalization app, subscription, or additional monthly cost must be disclosed and approved before installation.

PRINTIFY INTEGRATION

Connect and configure Printify, recommend reliable garments and print providers, configure order approval and routing, and verify that products, variants, inventory, fulfillment, and orders synchronize correctly.

SHIPPING STRATEGY

Configure shipping profiles and recommend a clean strategy for US versus international fulfillment and color availability. The setup should minimize unnecessary duplicate listings, inaccurate delivery expectations, and customer confusion.

CRO APP SETUP

Recommend, install, and fully configure essential tools for:

- Email and compliant SMS lead capture
- Welcome offers
- Abandoned-cart recovery
- Customer reviews
- Product bundles
- Quantity discounts
- Cross-sells and cart upsells
- Sticky Add to Cart functionality

APP COST AND PERFORMANCE CONTROL

Provide the purpose, monthly cost, and lower-cost alternative for each recommended app before installation. Avoid overlapping apps, unnecessary code, or features that could slow down the storefront.

No paid theme, app, or additional service may be purchased or installed without advance approval.

BULK-PUBLISHING WORKFLOW

Build reusable master-product templates and a repeatable workflow that allows our team to publish future batches of 10-20 designs efficiently.

Provide a checklist, spreadsheet, written instructions, or a short training video explaining how to replace artwork, create mockups, configure variants, update product information, and publish products correctly.

Include instructions for creating additional personalized-product templates using the selected personalization app.

TRACKING AND PAID-AD READINESS

Install and verify Meta Pixel, Google Analytics 4, and TikTok Pixel events.

Configure native integrations or conversion APIs where appropriate. Confirm that ViewContent, AddToCart, InitiateCheckout, and Purchase events are firing correctly and are not duplicated.

PAGE SPEED AND QUALITY ASSURANCE

Test the store on desktop and mobile. Review page speed and avoid unnecessary apps or custom code that negatively affect performance.

Test all important functionality, including:

- Navigation and links
- Contact and signup forms
- Email and SMS consent
- Discount codes and offers
- Product variants
- Shipping rates
- Payment and checkout settings
- Conversion apps
- Tracking events
- Printify synchronization
- Personalized text and image inputs
- Live personalization previews
- Custom-product pricing
- Personalized print files and order information
- Complete checkout and fulfillment process

Complete a test-mode or approved test order, including at least one personalized product, before final handoff.


KEY DELIVERABLES:

1. Customized, mobile-optimized Shopify storefront using an approved free theme.
2. Complete Printify integration, fulfillment settings, shipping profiles, and product synchronization.
3. Agreed number of initial products published with mapped variants, consistent mockups, pricing, and collection placement.
4. Niche-based collections, navigation, policy pages, and customer-information sections.
5. Fully configured conversion apps and basic email/SMS capture flows.
6. Installed and tested custom T-shirt personalization functionality using Teeinblue or an approved alternative.
7. Agreed number of reusable personalized-product templates.
8. Verified Meta Pixel, GA4, and TikTok Pixel events.
9. Reusable product templates and a bulk-publishing guide or training video.
10. Final app-cost schedule, quality-assurance checklist, and completed store handoff.
11. Ownership and access to all theme customizations, templates, accounts, and work completed during the project.


TIMELINE AND BUDGET:

- Target completion: 2-3 calendar days
- Estimated workload: Approximately 10-16 billable hours
- Fixed-price quote required
- Your quote must state exactly how many initial products are included
- Your quote must state exactly how many personalized-product templates are included
- All paid themes, apps, subscriptions, and additional expenses require advance approval
- Any work outside the agreed scope must be approved before additional charges are incurred


HOW TO APPLY:

Begin your application with the phrase "POD STORE READY" to confirm that you read the complete posting.

Answer all of the following questions:

1. Share links to 2-3 Shopify POD stores you personally built or optimized using free themes. Briefly explain exactly what work you performed on each store.

2. List the CRO apps you recommend, their purpose, estimated monthly cost, and lower-cost alternatives.

3. Explain how you customize a free Shopify theme without significantly harming mobile speed or usability.

4. How would you manage US versus international Printify fulfillment and color availability?

5. Describe the master-template and bulk-publishing workflow you will provide.

6. Confirm your experience configuring and testing Meta Pixel, GA4, and TikTok Pixel events.

7. Describe your experience with Teeinblue or other Shopify product-personalization apps. Provide examples of personalized product pages you have created.

8. Explain how personalized artwork and order details will be transferred from Shopify to Printify or another production workflow.

9. How many complete initial products and personalized-product templates are included in your fixed-price quote?

10. State your fixed price and confirm whether you can complete the project within 2-3 calendar days.

11. Will you personally complete the work? If you use a team or subcontractors, explain who will be responsible for each part of the project.

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