Senior WordPress + AI + SEO Developer Needed for Large Content-Driven Sign Company Website

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: TYPE OF WORK

Gig

: SALARY

6

: HOURS PER WEEK

TBD

: DATE UPDATED

Sep 26, 2026

JOB OVERVIEW

We are an established sign and graphics company based in Brooklyn, NY, serving NYC, Long Island, and parts of New Jersey.

We are looking for an experienced WordPress developer/web strategist to work closely with us to build a large, professional, SEO-focused website.

This is NOT a basic 5–10 page website.

Our goal is to build a high-content website with many service, product, industry, location, portfolio, and informational pages while keeping the website easy to manage and expand.

Reference Website

Please study:

----------

This is an important reference for the type of website structure and content depth we want.

We DO NOT want to copy their website, design, branding, or written content.

We want to build our own stronger, modern website using their website as a reference for:

Website depth

Service page structure

Product categories

SEO architecture

Location pages

Industry pages

Internal linking

Portfolio/project organization

Content strategy

Our website should ultimately contain a large amount of useful content while remaining organized, fast, modern, and easy to maintain.

Company

Epic Signs & Graphics

Services include:

Storefront Signs

Channel Letters

Light Box Signs

Awnings

Dimensional Letters

Lobby Signs

Window Graphics

Wall Graphics

Vehicle Wraps

Vehicle Lettering

Large Format Printing

Banners

Posters

Decals

CNC Routing

Laser Cutting

Sign Installation

Sign Repair

Sign Permits

Plaques & Awards

And other commercial signage and printing

We serve businesses throughout NYC, Brooklyn, Queens, Manhattan, Long Island, and surrounding areas.

What We Need

We want someone who can help us architect and build the entire website, not someone who needs us to provide every page and instruction.

You should be able to look at the reference website, understand our business, and help determine the best way to structure our site.

Website Architecture

We expect categories such as:

Signs

Printing & Graphics

Vehicle Graphics

Services

Industries

Locations

Portfolio / Projects

Blog / Resources

We eventually expect the website to grow to 100–300+ quality pages.

The website needs to be designed so this amount of content is manageable.

Dynamic WordPress System

We strongly prefer a system using technologies such as:

WordPress

Bricks Builder, Elementor, Gutenberg, or similar

Advanced Custom Fields (ACF)

Custom Post Types

Dynamic templates

Reusable components

Global styles

Structured content fields

We DO NOT want 200 individually designed pages that become impossible to maintain.

For example, one Service Page template should be capable of powering many different sign-service pages while allowing unique content, photos, FAQs, specifications, galleries, and SEO information for every service.

The same concept should apply to:

Locations

Industries

Projects

Products

Materials

Portfolio / Project Database

This is especially important.

We have a large amount of real completed sign work.

We want to upload a completed project once and categorize it by things such as:

Sign Type

Industry

Location

Material

Illumination Type

Service

That project should then automatically appear on relevant pages throughout the website.

For example, a Brooklyn restaurant channel-letter project could automatically appear under:

Channel Letters
Restaurant Signs
Brooklyn Signs
Illuminated Signs
Portfolio

without manually uploading the project five times.

AI EXPERIENCE IS IMPORTANT

We want someone who understands how modern AI tools can make managing a large website easier.

We would like to create workflows where we provide basic information about a project or service and AI can assist with:

Initial page drafts

Project descriptions

FAQs

Image alt text

SEO titles

Meta descriptions

Internal linking suggestions

Schema

Content briefs

Blog drafts

Human review will still be required.

We are NOT looking to mass-publish low-quality AI pages.

We want AI to make producing quality content faster.

SEO EXPERIENCE IS REQUIRED

You should understand:

Technical SEO

Local SEO

Service-area SEO

Internal linking

Website silos

Schema markup

Google Search Console

XML sitemaps

Canonicals

Breadcrumbs

Page speed / Core Web Vitals

Image optimization

Location-page strategy

Service-page strategy

Avoiding duplicate/thin AI content

Experience building websites for local service businesses is highly preferred.

Experience with contractors, signage, construction, home services, printing, manufacturing, or similar businesses is a major plus.

Performance

A large website cannot become slow because of excessive plugins.

You should understand:

Caching

CDN

WebP / AVIF

Image compression

Lazy loading

Database optimization

Clean WordPress architecture

Core Web Vitals

Collaboration

The owner will be involved with:

Business knowledge

Photos

Completed projects

Products/services

Pricing knowledge

Competitor/reference websites

Final approvals

However, the developer should be able to lead the technical project.

We need someone who can say:

"This is how I recommend structuring it."

rather than constantly asking us:

"What do you want me to do next?"

You should be comfortable collaborating with us and using AI tools such as ChatGPT/Claude where appropriate during development.

Initial Project

The first phase will likely include:

Competitor/reference-site analysis

Complete sitemap

SEO architecture

WordPress architecture

Design system

Homepage

Main service templates

Location template

Industry template

Project/portfolio system

Blog/resource system

Quote/contact system

Initial core pages

Mobile optimization

Technical SEO

Analytics/Search Console

Performance optimization

Launch

After the initial website is completed, there may be ongoing work expanding the content library.

IMPORTANT WHEN APPLYING

Please do NOT send a generic proposal.

Start your response with:

EPIC SIGNS

Then answer these questions:

Send 3 websites you personally built that are closest to this project.

Have you built a WordPress website with 100+ pages?

Have you used Custom Post Types and Advanced Custom Fields?

How would you structure a site like ---------- so hundreds of pages remain manageable?

What AI tools/workflows would you use to help us create and manage content?

Describe your experience with local SEO.

Would you recommend Bricks, Elementor, Gutenberg, or another WordPress stack for this project, and why?

How would you structure our portfolio so one project can automatically appear across relevant service, industry, and location pages?

What would you do differently or better than the reference website?

Are you personally completing the work, or will it be outsourced to another developer/team?

Give us an estimated project timeline and budget range based on the description above.

We are looking for someone interested in becoming a long-term technical partner, not simply completing a template website and disappearing.

Please only apply if you have completed comparable large WordPress projects and can show them.

whatsapp: ----------

SKILL REQUIREMENT

Webinar Writing Local SEO Web Design & Page Layout

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Senior WordPress + AI + SEO Developer Needed for Large Content-Driven Sign Company Website

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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