Senior Social Media Manager / Instagram & TikTok Growth Specialist

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: TYPE OF WORK

Part Time

: SALARY

8

: HOURS PER WEEK

15

: DATE UPDATED

Jun 26, 2026

JOB OVERVIEW

We are a fast-growing German e-commerce company with several consumer brands in jewelry, fashion accessories, lifestyle products and sensory toys.

We are looking for a Senior Social Media Manager / Instagram & TikTok Growth Specialist for a long-term part-time role of up to 15 hours per week.

This is NOT a basic posting job. We are not looking for someone who only schedules posts or creates simple Canva graphics. We are looking for a strategic, creative and performance-driven person who understands Instagram, TikTok, short-form video, hooks, storytelling, trends and brand building.

Because this is a 15-hour/week role, the focus is on quality, strategy and high-impact content — not on doing everything at once.

Main responsibilities:

- Build and improve our Instagram and TikTok content strategy
- Create weekly content ideas, hooks and short-form video concepts
- Write scripts for Reels and TikToks
- Plan content calendars for our brands
- Research competitors, trends, viral formats and winning hooks
- Create or edit selected short-form videos with CapCut or similar tools
- Improve thumbnails, captions, text overlays and CTAs
- Analyze content performance and suggest improvements
- Help us understand which content formats we should test next
- Support product launches with strong content angles

You are a great fit if you:

- Have strong experience with Instagram and TikTok
- Understand short-form video, hooks, retention and storytelling
- Can think strategically and independently
- Have experience with e-commerce, DTC brands, beauty, fashion, jewelry, lifestyle, parenting, toys or Amazon brands
- Can write strong English captions, hooks and content ideas
- Have a good eye for design, branding and visual quality
- Are proactive and do not wait for every small instruction
- Are reliable, organized and communicate clearly
- Know tools like CapCut, Canva, Meta Business Suite, Instagram Insights, TikTok, Google Sheets, Notion, Trello, ChatGPT or Claude

Bonus skills:

- UGC coordination
- Influencer outreach
- Paid social understanding
- Product launch content strategy
- German or European market understanding
- Amazon or Shopify experience

Important:
We are looking for a top-level part-time person, not just a virtual assistant. You should be able to tell us what the brand needs, what content we should create, which formats we should test and how we can grow faster.

The role is limited to max. 15 hours per week, so we value clear priorities, strategic thinking and high-quality execution.

Application instructions:

Please apply with the subject line:

IG/TikTok Growth – [Your Name]

Applications without the following information will not be reviewed:

1. Your portfolio link
2. 3 Instagram or TikTok accounts/projects you managed
3. Your exact role in each project
4. Before/after results or performance numbers
5. Links to your 3 best Reels or TikToks
6. A short audit: What would you improve on one of our brands or on a similar e-commerce brand?
7. 10 content ideas you would create for a product-based e-commerce brand
8. One sample Reel/TikTok script with hook, scenes, text overlays and CTA
9. A 2–3 minute Loom video introducing yourself and explaining how you would grow our Instagram/TikTok in the first 30 days
10. Your expected monthly salary, availability, start date and preferred working hours in Philippine time

To show that you read the full job post, please start your application with:

“I understand this is a strategic part-time social media role, not just a posting role.”

SKILL REQUIREMENT

Instagram marketing Video Editing Social Media Marketing

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Senior Social Media Manager / Instagram & TikTok Growth Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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