Senior Performance Marketing Manager - Google Ads Focus

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TYPE OF WORK

Full Time

SALARY

$10 - $12

HOURS PER WEEK

40

DATE UPDATED

Apr 16, 2026

JOB OVERVIEW

TO APPLY: MUST INCLUDE LINKEDIN PROFILE AND RESUME

Company: Promofect

We’re a NY/NJ-based custom apparel and promotional products company looking for a senior performance marketer to take full ownership of our paid acquisition efforts.

Google Ads is our core channel, but this role goes far beyond campaign management. We need someone who can improve lead quality, reduce wasted spend, and drive consistent, scalable growth across the entire acquisition funnel.

We are looking for a full-time tea ---------- mber who can manage the Google Ads process end-to-end, including video creation and optimization for ads.

What You’ll Do
- Own and optimize Google Ads performance end-to-end
- Identify underperforming areas quickly and implement fixes
- Build and refine keyword strategies based on intent, margins, and profitability
- Improve ad copy, creative, and offer positioning
- Align ads with landing pages to increase conversion rates
- Ensure accurate conversion tracking, attribution, and data integrity
- Optimize beyond campaigns, including funnel performance and lead quality
- Explore and scale YouTube and other paid channels
- Collaborate with SEO and marketing teams for full funnel growth
- Report performance with clear insights, not just metrics

What We’re Looking For
- 5 to 10 plus years of experience in Google Ads or performance marketing
- Proven track record of improving lead quality and lowering cost per lead
- Strong understanding of search intent, funnel strategy, and conversion optimization
- Experience with landing pages and CRO
- Ability to think beyond ads and into full acquisition strategy
- Strong analytical and decision making skills
- Direct communicator who can explain what’s working, what’s not, and why
- Experience with video editing for Google Ads, including YouTube and video creatives, is required

DO NOT APPLY IF
- You focus only on campaign setup and not ongoing performance
- You rely heavily on automation without clear strategy
- You cannot clearly explain why campaigns succeed or fail
- You are managing too many accounts to be fully engaged
- You do not have experience with video editing for Google Ads campaigns
- You previously worked with Promofect and did not meet performance expectations

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