Senior Meta Ads Media Buyer - Lead Gen for Home Remodeling Clients

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TYPE OF WORK

Full Time

SALARY

$1,500-$2,200/month + bonus

HOURS PER WEEK

40

DATE UPDATED

Oct 2, 2026

JOB OVERVIEW

ABOUT US
BuildSignals is a US performance marketing agency. We get booked estimates for shower and bathroom remodeling companies using Meta (Facebook/Instagram) lead-gen ads. Clients pay us for appointments that show up, so lead QUALITY and BOOKING RATES matter as much as cost per lead.

We're growing fast and need a senior media buyer to fully own our client ad accounts. The founder should be able to stop checking Ads Manager because you've got it handled.

WHAT YOU'LL OWN
- Daily account management across all client accounts: launch, optimize, pause losers, scale winners, catch problems before clients notice
- Launching new clients using our proven campaign structure (ABO, Instant Form lead campaigns, multiple copy variations per ad)
- Diagnosing problems: when cost per lead or booking rate gets worse, figure out why (creative fatigue, audience, form, offer, market, follow-up) and fix it
- Creative testing: plan tests, brief new ad angles and write ad copy (primary texts and headlines)
- Client scorecard: track every client weekly from cost per lead to booking rate, show rate and jobs closed. Spot which clients are winning, which are at risk, and why
- Daily end-of-day update to the founder: account status, what changed, any issues and what you're doing about them

YOU MUST HAVE
- 2+ years hands-on in Meta Ads Manager, specifically lead-gen campaigns with Instant Forms
- Experience managing multiple client accounts at once for an agency
- Real results you can show: spend managed, CPLs achieved, and what you did to improve them
- Strong analytical skills. You look past the lead count to whether the leads turned into appointments
- Strong written English and a habit of reporting proactively
- Reliable internet, a backup power plan and a quiet workspace

NICE TO HAVE
- GoHighLevel experience
- Home services or remodeling clients (roofing, HVAC, bath, kitchen, etc.)
- US agency experience
- Basic Canva or creative skills

HOURS & PAY
- Full-time, 40 hours/week, with at least 4 hours overlapping US business hours
- $1,500 - $2,200/month depending on experience, plus a monthly performance bonus

HOW TO APPLY (takes about 5 minutes)
1. Start your message with the phrase: "Booked, not just leads."
2. In a few sentences, tell us about the biggest Meta lead-gen account you've managed: the niche, the monthly ad spend, and one result you're proud of (with real numbers).
3. Your expected monthly salary and available working hours (PH time).

Optional: a short Loom video (1-3 minutes) walking through an ad account you've managed. Applications with a Loom get reviewed first.

OUR HIRING PROCESS
Application review > 30-minute video call > paid test task (diagnose a real anonymized account) > 30-day paid trial > full-time role

This is a long-term role with room to grow into leading our ads team as we scale.

SKILL REQUIREMENT
Facebook Ads Media Buying GoHighLevel
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