Senior Growth & Marketing Lead TIER-A APPLICANTS ONLY — DO NOT APPLY IF YOU DO NOT MEET THE REQUIREMENTS

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

Full Time

SALARY

1000

HOURS PER WEEK

50

DATE UPDATED

Sep 5, 2026

JOB OVERVIEW

Senior Growth & Marketing Lead

TIER-A APPLICANTS ONLY — DO NOT APPLY IF YOU DO NOT MEET THE REQUIREMENTS

We are looking for an exceptionally strong, experienced and hands-on Growth & Marketing Lead who can take ownership of marketing and drive measurable business growth.

This is NOT a learning, trainee or entry-level position.

You should already have strong practical experience and be capable of planning, forecasting, executing, analysing and making decisions independently from Day 1.

Most importantly, we want someone who does more than what is given.

If you're assigned one task, we expect you to understand the bigger objective, identify what else needs to be done, and take the initiative to move it forward — without waiting to be asked.

You Must Be Strong At

- Meta Ads
- TikTok Ads
- TikTok Shop
- Shopee
- Lazada
- Shopify / DTC e-commerce
- Performance marketing
- Campaign strategy and execution
- Affiliate marketing
- Creator / influencer / KOL management
- UGC strategy
- Product launches and promotional campaigns
- Organic + paid marketing
- E-commerce growth and conversion
- Marketing analytics and reporting
- Budget allocation and optimisation
- Sales and campaign forecasting

You should understand how these channels work together to drive revenue, not treat them as separate tasks.

What We Expect

You should be able to take a business objective and independently turn it into a complete marketing plan.

You will be expected to:

- Build weekly, monthly and quarterly marketing strategies
- Forecast upcoming campaigns, launches, sales periods and opportunities
- Plan and manage marketing budgets
- Launch, monitor and optimise paid campaigns
- Manage Shopee, Lazada and TikTok Shop campaigns
- Build and manage affiliate programs
- Identify, recruit and manage creators/influencers
- Develop UGC and performance creative strategies
- Analyse ROAS, CAC/CPA, CTR, CVR, AOV, revenue and profitability
- Identify underperforming campaigns quickly
- Recommend what to scale, optimise, test or stop
- Monitor competitors and market movements
- Identify opportunities before management has to point them out
- Provide clear reports, forecasts and action plans
- Go beyond your assigned task when you see something else that can improve the outcome

Singapore Experience — Strong Advantage

Proven experience in the Singapore market is highly preferred, especially with:

Shopee Singapore, Lazada Singapore, TikTok Shop Singapore, Shopify, Meta Ads, local affiliates, creators/KOLs and Singapore consumer behaviour.

Experience in fitness, sports, nutrition, wellness, lifestyle, FMCG or consumer brands is an additional advantage.

Tier-A Applicants Only

We are intentionally keeping the standard for this position high.

Please do not apply or reach out if you do not already have the relevant experience.

This role is not for someone looking for a company to teach them marketing, advertising or e-commerce.

Please do not apply if you:

- Need training on Meta Ads, TikTok Ads, Shopee, Lazada or TikTok Shop
- Only execute exactly what is assigned and nothing beyond it
- Need to be constantly reminded about what comes next
- Wait for instructions instead of identifying the next action yourself
- Need constant supervision or follow-ups
- Cannot independently develop and execute campaigns
- Cannot confidently interpret marketing and sales data
- Have little hands-on performance marketing experience
- Cannot forecast or plan ahead
- Are uncomfortable being accountable for results
- Are primarily looking for this position as an opportunity to learn

The Standard We Expect

Don't just complete the task. Understand why you're doing it and what else needs to happen for it to succeed.

If we give you A, we don't want you to stop at A.

We want someone who can see B, C and D, bring those opportunities to the table and execute them.

We want someone who can come to management and say:

“Here's what the data is showing. Here's what's coming next. Here's the opportunity. Here's what else we should be doing, and here's my plan to execute it.”

We value performance, ownership, initiative, speed, commercial thinking and accountability.

As the company grows, we want this person to grow with it and potentially build and lead the marketing function.

If you need to be told what to do every day, this role is not for you.

If you already know how to drive growth, think beyond what's assigned and want to build something bigger, we want to hear from you.

VIEW OTHER JOB POSTS FROM:
SHARE THIS POST
facebook linkedin
  BENCHMARKS  
Loading Time: Base Classes  0.0012
Controller Execution Time ( Jobseekers / Job )  0.0238
Total Execution Time  0.0264
  GET DATA  
No GET data exists
  MEMORY USAGE  
1,497,712 bytes
  POST DATA  
No POST data exists
  URI STRING  
jobseekers/job/Senior-Growth-Marketing-Lead-TIER-A-APPLICANTS-ONLY-DO-NOT-APPLY-IF-YOU-DO-NOT-MEET-THE-REQUIREMENTS-1724143
  CLASS/METHOD  
jobseekers/job
  DATABASE:  onlinejobs (Jobseekers:$db)   QUERIES: 13 (0.0080 seconds)  (Hide)
0.0006   SELECT *
                                FROM exrates
                                WHERE rate_name = 'USD-PHP' 
0.0006   SELECT *
FROM `employer_jobs`
WHERE `job_id` = 1724143
 LIMIT 1 
0.0005   SELECT *
FROM `employers`
WHERE `employer_id` = 953386
 LIMIT 1 
0.0005   SELECT COUNT(*) AS `numrows`
FROM `t_thread` `t`
LEFT JOIN `t_thread_misc` `misc` ON `t`.`id` = `misc`.`thread_id`
WHERE `t`.`job_id` = 1724143
AND `misc`.`id` IS NULL 
0.0006   SELECT e.business_name, e.logo, e.website, e.rebill_date, e.date_added member_date, hits, DATEDIFF('2026-09-09',ej.date_added) duration_days, DATEDIFF('2026-09-09',e.rebill_date) duration_rebill, ej.*, e.deactivate FROM employers e, employer_jobs ej WHERE e.employer_id = ej.employer_id AND
                                   ((e.user_level >= '500' AND ej.date_added <= e.rebill_date)
                                   OR e.employer_id = '' OR (ej.date_approved <> '2000-01-01' and DATEDIFF('2026-09-09',ej.date_added) <= 14 ))
                                   AND e.deactivate != 1 AND ej.deleted = 0 AND job_id = '1724143' 
0.0004   SELECT *
FROM `employer_jobs_skills` `ejs`
LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id`
WHERE `job_id` = 1724143 
0.0009   UPDATE employer_jobs SET hit_counts = '***Sep-05-2026=586***Sep-08-2026=2***Sep-09-2026=1' WHERE job_id= '1724143'  
0.0013   UPDATE employer_jobs SET monthly_hits = '***Sep-2026=589' WHERE job_id= '1724143'  
0.0005   SELECT date_sent FROM jobseeker_sent_emails WHERE jobseeker_id = '' AND job_id = '1724143' AND status LIKE 'sent%' ORDER BY id DESC  
0.0004   SELECT *
FROM `employer_jobs_skills` `ejs`
LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id`
WHERE `job_id` = 1724143 
0.0011   SELECT COUNT(*) AS `numrows`
FROM `employer_jobs`
WHERE `employer_id` = '953386'
AND `date_added` >= '2022-06-08' 
0.0004   select * from teasers 
0.0005   SELECT * FROM skill_categories WHERE skill_cat_id='' 
  HTTP HEADERS  (Show)
  SESSION DATA  (Show)
  CONFIG VARIABLES  (Show)