Senior Direct Response DTC E-commerce Copy Writer

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

Full Time

SALARY

1000 - 2000

HOURS PER WEEK

40

DATE UPDATED

Oct 9, 2026

JOB OVERVIEW

SENIOR DR COPYWRITER (Full-time, remote) — write the video ad scripts that run a fast-growing kitchen brand

ABOUT US
We are a fast-growing ecommerce company selling premium kitchen products to home cooks in the US, Europe and Australia. We grow mainly through paid video ads on Meta, and the scripts behind those ads are the engine of the business.

THE ROLE
You write our ad scripts, and you own them. Our strategist and founder set the creative direction: the angle, the persona, the format, and a donor, which is a proven ad we have already torn down. You take that direction and turn it into finished scripts, scene by scene, hook to close, in plain spoken English a stranger can follow on the first listen.

Our method is simple and strict. We write into formats that already work, with our product, our voice and our verified claims. Every script follows a brief and lands with a video editor the same week. A senior writer here is someone who can take a donor and a one-paragraph direction and come back with a script that needs one pass of notes, and who can look at a batch of ad results and tell us which line held attention, which line lost it, and what to write next.

You will write a lot: new scripts, hook variations, iterations of winners, and the occasional lander or email when a winning ad needs a page behind it.

WHAT YOU WILL DO
- Write direct response video ad scripts from a brief and a donor ad: hook, story, product reveal, proof, close.
- Write five hook variations for every script, each a different first three seconds for the same ad.
- Iterate winning ads: keep what works, change one thing, write it fresh. Do this without being asked when a winner has room to run.
- Read ad results with the team each week and bring a writer's read: where attention dropped, which claim did the work, what the next batch should test.
- Study our donor library, our winning scripts and our customer research, and write in the register of what already sells.
- Learn our products and their verified claims inside out and write only inside those claims.
- Deliver scripts in our platform, in our format, ready for the editor to cut.
- Take direct feedback from the founder and strategist and turn it around the same day.
- Help set the bar for junior writers we add later: your scripts become the examples they learn from.

WHAT YOU BRING
- Flawless written English. This is the first requirement and the one we test hardest. You write like a native speaker, with natural rhythm, simple words and no mistakes.
- At least 4 years writing direct response copy for ecommerce or DTC brands, with a real body of work: video ad scripts, UGC scripts, advertorials, landing pages or emails that ran with real ad spend behind them. We will ask for proof and we will check it.
- A deep understanding of how a direct response ecommerce ad is built from the ground up: the psychology behind it, why a hook stops the scroll, how attention is held from the first second to the call to action, and the frameworks these ads are built on. You know the craft, and you can explain each part of a script and why it is there.
- A track record of winners. You can point to ads you wrote that scaled and explain in plain words why they worked.
- A strong ear for spoken copy. You can tell a believable testimonial from an ad read, and you write the believable one.
- The discipline to write inside a method: follow the brief, follow the donor, follow the claims, and still make it sound like a real person talking.
- Fast and consistent. Several finished scripts a week, every week, with the quality holding.
- Comfortable taking direct, specific feedback and rewriting without fuss.
- Organised, self-driven and comfortable owning outcomes with little supervision.
- A big plus: time at a performance marketing or creative agency, copywriting courses you have completed, and the copywriting books you have actually read and used. Tell us about all of it in your application.

HOW WE WORK
- Fully remote. Our team is spread across Dubai, Europe and Asia.
- Most of our team is Filipino. There is a team group chat where everyone talks in Tagalog, and it is a warm, welcoming group. You will feel right at home from day one.
- Full-time, 40 hours a week, with at least 4 hours of overlap with Dubai time (GMT+4) each working day.
- Small team, fast decisions. You work directly with the people who make the calls.
- We judge every script by one thing: does it make a stranger stop, watch and buy. Everything you write is measured against that.

SALARY
Based on experience. Tell us your expected monthly rate in USD in your application.

HOW TO APPLY
Send us:
1. Three direct response video ad scripts you wrote that actually ran for an ecommerce or DTC brand, with a line on your role in each and the results if you know them. Links to the live ads are a big plus.
2. Every ecommerce or DTC brand you have written for, your role at that brand, and how long you were there.
3. Any agency you have worked at, any copywriting course you have completed, and the copywriting books that shaped how you write.
4. Your expected monthly rate and earliest start date.

Lastly, tell me what your favourite animal is and why. This is the most important question of all ;)

SKILL REQUIREMENT
Copywriting Creative Writing Creative Advertising
VIEW OTHER JOB POSTS FROM:
SHARE THIS POST
facebook linkedin
  BENCHMARKS  
Loading Time: Base Classes  0.0026
Controller Execution Time ( Jobseekers / Job )  0.0326
Total Execution Time  0.0370
  GET DATA  
No GET data exists
  MEMORY USAGE  
1,511,752 bytes
  POST DATA  
No POST data exists
  URI STRING  
jobseekers/job/Senior-Direct-Response-DTC-E-commerce-Copy-Writer-1746705
  CLASS/METHOD  
jobseekers/job
  DATABASE:  onlinejobs (Jobseekers:$db)   QUERIES: 13 (0.0176 seconds)  (Hide)
0.0016   SELECT *
                                FROM exrates
                                WHERE rate_name = 'USD-PHP' 
0.0005   SELECT *
FROM `employer_jobs`
WHERE `job_id` = 1746705
 LIMIT 1 
0.0025   SELECT *
FROM `employers`
WHERE `employer_id` = 743461
 LIMIT 1 
0.0006   SELECT COUNT(*) AS `numrows`
FROM `t_thread` `t`
LEFT JOIN `t_thread_misc` `misc` ON `t`.`id` = `misc`.`thread_id`
WHERE `t`.`job_id` = 1746705
AND `misc`.`id` IS NULL 
0.0007   SELECT e.business_name, e.logo, e.website, e.rebill_date, e.date_added member_date, hits, DATEDIFF('2026-10-17',ej.date_added) duration_days, DATEDIFF('2026-10-17',e.rebill_date) duration_rebill, ej.*, e.deactivate FROM employers e, employer_jobs ej WHERE e.employer_id = ej.employer_id AND
                                   ((e.user_level >= '500' AND ej.date_added <= e.rebill_date)
                                   OR e.employer_id = '' OR (ej.date_approved <> '2000-01-01' and DATEDIFF('2026-10-17',ej.date_added) <= 14 ))
                                   AND e.deactivate != 1 AND ej.deleted = 0 AND job_id = '1746705' 
0.0027   SELECT *
FROM `employer_jobs_skills` `ejs`
LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id`
WHERE `job_id` = 1746705 
0.0007   UPDATE employer_jobs SET hit_counts = '***Oct-09-2026=455***Oct-10-2026=38***Oct-11-2026=3***Oct-12-2026=1***Oct-14-2026=4***Oct-15-2026=2***Oct-16-2026=4***Oct-17-2026=2' WHERE job_id= '1746705'  
0.0006   UPDATE employer_jobs SET monthly_hits = '***Oct-2026=507' WHERE job_id= '1746705'  
0.0003   SELECT date_sent FROM jobseeker_sent_emails WHERE jobseeker_id = '' AND job_id = '1746705' AND status LIKE 'sent%' ORDER BY id DESC  
0.0002   SELECT *
FROM `employer_jobs_skills` `ejs`
LEFT JOIN `skills_categories` `sc` ON `ejs`.`skill_id` = `sc`.`id`
WHERE `job_id` = 1746705 
0.0049   SELECT COUNT(*) AS `numrows`
FROM `employer_jobs`
WHERE `employer_id` = '743461'
AND `date_added` >= '2022-06-08' 
0.0004   select * from teasers 
0.0020   SELECT * FROM skill_categories WHERE skill_cat_id='' 
  HTTP HEADERS  (Show)
  SESSION DATA  (Show)
  CONFIG VARIABLES  (Show)