Senior Creative Strategist & Growth Lead

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TYPE OF WORK

Full Time

SALARY

8.50 an hour

HOURS PER WEEK

20

DATE UPDATED

Mar 24, 2026

JOB OVERVIEW

We are a private faith-based media group and educational platform dedicated to professional and spiritual growth. We are looking for a Senior Performance Strategist to take our organic social presence from stagnant to scaling. We have hit a plateau and need a "Brains" partner who understands why content goes viral and how to stop the scroll.

We are looking for a specialist who can identify why people scroll past content and how to force them to follow and share.

Your Core Responsibilities:

1. YouTube Organic Growth:

Hook Engineering: Analyze raw video concepts to identify the most clickable "angle" for the thumbnail and title.

Thumbnail Design: Create 3 high-performance thumbnails per week. Must be expert-level Photoshop.

SEO Metadata: Write keyword-rich titles and "Show Notes" (descriptions) designed to rank in search and show up in "Suggested Videos."

2. Meta Organic Growth (Facebook & Instagram):

Pattern Interrupts: Design organic graphics and "Saveable" carousels for Facebook and ---------- that stop the scroll and encourage shares.

Follower Acquisition: Implement strategies to break our current growth plateau and reach new audiences without ad spend.

Efficient Templating: Use Canva to produce on-brand IG Stories, Reels covers, and social updates that maintain a high-end look.

3. Content Strategy & Research:

Competitive Analysis: Research what is working for top creators in our niche and adapt those "hooks" for our brand.

Conversion Optimization: Ensure every organic post has a clear call-to-action that turns a viewer into a follower or a lead.

Requirements:

4. Conversion Assets & Offline Marketing

Lead Magnet & Workbook Design: Design multi-page, professional PDF workbooks, blueprints, and checklists that accompany our content.

Print-Ready Flyers: Create high-resolution promotional materials for offline events that maintain brand consistency.

Social Media Batching: Repurpose video hooks into graphics for Instagram, LinkedIn, and Facebook to maintain a ---------- -degree brand presence.

Expert Adobe Photoshop Skills: For high-end, psychological triggers in YouTube thumbnails.

Proficiency in Canva: For rapid asset creation and maintaining social media templates.

Proven Organic Growth Record: You can explain how you've helped an account grow its follower base through content strategy alone.

Excellent English & Copywriting: You must be able to write compelling, keyword-rich show notes and social captions.

How to Apply (The Filter): To be considered, please start your application with the phrase "Organic Brain Found." In your message, please include:

A link to your portfolio (specifically showing YouTube thumbnails and organic social media posts).

One sentence explaining a strategy you’ve used to help a stagnant account start growing followers organically again.

Our brand name, niche, and YouTube channel will be revealed to shortlisted candidates after an initial screening. We prioritize privacy and professionalism.

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