SOCIAL MEDIA MANAGER + CONTENT CREATOR (Beauty, Skincare & Wellness Brand)

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TYPE OF WORK

Full Time

SALARY

$700/mo

HOURS PER WEEK

40

DATE UPDATED

May 11, 2026

JOB OVERVIEW

Before applying, please read this description carefully and follow the EXACT application instructions at the bottom. Applications that do not follow instructions will not be considered.

About Us

We are a holistic skincare and wellness brand based in the United States, specializing in acne-prone skin and barrier-focused skincare solutions for women.

Our brand blends holistic healing, feminine beauty, education, wellness, and luxury aesthetics into a modern skincare experience that empowers women to feel confident in their skin naturally.

We are not looking for someone who simply knows how to post on social media.

We are looking for someone who deeply understands:
• Feminine luxury branding
• High-end beauty aesthetics
• Emotional storytelling
• Viral short-form content
• Female consumer psychology
• Modern beauty and wellness trends
• Sophisticated lifestyle visuals
• Elegant, elevated design

Our content style is:
• Feminine
• Clean luxury
• Soft but powerful
• Editorial-inspired
• Educational yet aspirational
• Emotionally engaging
• Trend-aware while staying timeless

If you love skincare, beauty, wellness, feminine branding, and creating visually stunning content that feels elevated and intentional, we would love to hear from you.

Position Summary

We are seeking a highly creative and trend-aware Social Media Manager + Content Creator to help elevate our brand presence across Instagram, TikTok, and YouTube.

This role requires someone who can capture the essence of a modern feminine beauty brand while also understanding how to create engaging, high-performing content that connects emotionally with women.

You should understand how to create content that not only looks beautiful, but also:
• Builds trust
• Creates emotional connection
• Educates
• Converts viewers into customers
• Feels luxurious and elevated
• Performs well organically on social media

Responsibilities
Content Strategy + Creative Direction

• Develop a cohesive content strategy aligned with our brand vision
• Research skincare, beauty, wellness, and luxury lifestyle trends
• Analyze competitors and identify opportunities for growth
• Brainstorm creative concepts, hooks, and viral content ideas
• Help shape and evolve the visual identity of the brand online

Content Creation + Design

• Create feminine social media graphics and visuals
• Design content that feels elevated, modern, and emotionally engaging
• Maintain a cohesive aesthetic across all platforms
• Understand luxury beauty branding and visual storytelling
• Create engaging Instagram stories, reels, carousels, and TikTok content

Video Editing

• Edit high-performing short-form videos for Instagram Reels, TikTok, and YouTube Shorts
• Create strong hooks and retention-focused edits
• Add captions, transitions, pacing, sound effects, B-roll, and trend-based editing styles
• Repurpose content into multiple formats for different platforms
• Stay current with viral editing styles and social media trends

Social Media Management

• Manage Instagram, TikTok, and YouTube accounts
• Schedule and organize content calendars
• Write engaging captions aligned with our brand voice
• Monitor engagement and community interactions
• Respond to comments and messages professionally and warmly

Qualifications

We are specifically looking for someone with experience in:
• Beauty brands
• Skincare companies
• Wellness brands
• Feminine lifestyle brands
• Luxury-inspired content creation

Required Skills

• Strong eye for feminine, luxury visual aesthetics
• Understanding of modern beauty/wellness branding
• Experience creating viral-worthy short-form content
• Strong storytelling abilities
• Knowledge of Instagram, TikTok, and YouTube trends
• Excellent video editing skills
• Graphic design experience
• Ability to maintain brand consistency
• Strong communication and organizational skills
• Ability to work independently and creatively

Software Experience

• CapCut Pro
• Canva
• Adobe Premiere Pro
• Adobe Creative Suite
• Final Cut Pro


Bonus If You:

• Love skincare and wellness
• Follow beauty trends obsessively
• Understand female-focused marketing psychology
• Have experience growing beauty brands organically
• Understand luxury branding and aesthetics
• Are passionate about storytelling and emotional marketing

IMPORTANT — HOW TO APPLY

To be considered, please email your application with the subject line:

IN LOVE WITH SKINCARE

Please include ALL of the following:

Your resume
Portfolio with examples of:
• Reels
• TikToks
• Graphic design work
• Instagram feeds
• Video editing examples
Links to brands or accounts you have previously managed
Links to 3-5 videos you edited that performed well
Explain WHY you think those videos performed well
Tell us:
• What beauty brands inspire you visually?
• What creators do you think have exceptional feminine branding?
• What makes beauty content feel luxurious and emotionally engaging to you?
What social media trends are currently performing best in the beauty/wellness space?
What strategies do you use to improve audience retention?
What editing/design software do you use?
What are your rates and availability?
Include the word “Glow” somewhere in your application so we know you read the entire job description.

We are looking for someone long-term who truly understands modern feminine beauty branding and can help bring our vision to life through elevated, emotionally engaging, and visually stunning content.

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