SEO Specialist — Local SEO, Content Strategy & AI Search Optimization

SEO Specialist — Local SEO, Content Strategy & AI Search Optimization

We are looking for a talented, detail-oriented, and results-driven SEO Specialist to help improve our organic visibility, website traffic, lead generation, and search performance across multiple brands.

This role is for someone who understands modern SEO, including local SEO, technical SEO, on-page optimization, content strategy, Google Business Profile optimization, backlink strategy, AI search trends, and how search is changing with AI tools and generative search results.

We are looking for someone who can think strategically, execute consistently, and help us create SEO systems that support long-term growth.

About the Businesses

We work across multiple brands and industries, including:

Personal brand content
Entrepreneurship and business education
Construction and home service businesses
Real estate and property-related businesses
Local service businesses
Lead generation websites
Before-and-after project storytelling
Event and community-based offers

We need someone who can understand different audiences, research search intent, create content opportunities, and improve organic rankings for both local and national search.

Responsibilities

You will help with:

Creating and managing SEO strategies across multiple websites
Conducting keyword research and search intent analysis
Optimizing website pages, blog posts, service pages, landing pages, and location pages
Improving titles, meta descriptions, headings, internal links, image alt text, and page structure
Creating SEO content briefs for writers, editors, and content creators
Identifying blog topics, service page opportunities, FAQ content, and local SEO opportunities
Optimizing Google Business Profiles
Helping improve local map rankings
Reviewing competitors and identifying ranking opportunities
Auditing websites for technical SEO issues
Reviewing site speed, indexing, broken links, redirects, crawl errors, and mobile usability
Improving internal linking structure
Recommending backlink and authority-building opportunities
Tracking rankings, traffic, conversions, and SEO performance
Creating monthly SEO reports with clear insights and next steps
Using AI tools to support keyword research, content briefs, content optimization, schema ideas, and SEO analysis
Staying current with Google algorithm changes, AI search, and modern SEO best practices
Skills We Are Looking For

The right person should be:

Experienced with SEO strategy and implementation
Strong in keyword research and search intent
Comfortable with local SEO and Google Business Profile optimization
Able to optimize service-based business websites
Familiar with technical SEO basics
Good at creating clear SEO content plans
Able to use data to make recommendations
Comfortable using AI tools responsibly for SEO research, planning, and optimization
Detail-oriented and organized
Reliable with deadlines
Clear in communication
Able to explain what is working, what is not working, and what should be improved next
Interested in a long-term role, not just one-time SEO audits
Preferred Experience

Experience with any of the following is a plus:

Local service business SEO
Construction, home improvement, landscaping, or real estate SEO
Personal brand or business education SEO
Multi-location SEO
Google Business Profile optimization
Blog strategy and content planning
SEO for lead generation websites
Schema markup
Backlink outreach
Website audits
GoHighLevel / HighLevel websites and funnels
WordPress
Webflow
Shopify
AI-assisted SEO workflows
Tools


Type of Work

This will begin as a part-time role with the opportunity to grow into more hours over time.

We are looking for someone who can help us create SEO plans, optimize existing pages, identify new opportunities, and improve organic rankings consistently.

Pay

Please include your desired monthly salary or hourly rate in your application.

We are open to discussing pay based on experience, performance, and availability.

To Apply

Please send the following:

A short introduction about yourself
Your experience with SEO
Examples of websites or SEO projects you have worked on
Industries you have worked with
Your experience with local SEO and Google Business Profile optimization
Your experience using AI in keyword research, content planning, SEO audits, or optimization
The SEO tools you use regularly
Your desired monthly salary or hourly rate
Your availability and preferred working hours
The word “RANK” at the top of your application so we know you read the full post

Application Questions

Please answer these questions in your application:

What is your current approach to SEO in 2026?
How do you use AI to improve SEO strategy or workflow?
How do you d ---------- which keywords or pages to prioritize first?
What would you do if a website had traffic but was not generating leads?
What are the most important things you look at in a local SEO audit?
How do you improve rankings for a local service business?
What SEO tools do you use most often and why?


About Us

We are building purpose-driven brands across entrepreneurship, business growth, construction, real estate, customer experience, and community-based offers.

We are looking for someone who understands modern SEO, uses AI wisely, thinks strategically, and wants to grow with us long-term.