REMOTE OPERATIONS DIRECTOR (GoHighLevel + Cleaning/Janitorial / Facility Operations Background Required)

REMOTE OPERATIONS DIRECTOR

(Executive-Level | GoHighLevel + Automation Systems + Commercial Cleaning / Facility Operations Required)

Schedule: Monday–Thursday | 8:00 AM – 2:00 PM EST
Type: Full-Time | Long-Term
Tracking: TimeProof required during all working hours


ROLE OVERVIEW

We are hiring a Remote Operations Director to take full ownership of execution, systems, team performance, and profitability across Sales Support, Marketing Systems, and Operations.

This is an executive operations role—not a task-based VA position.

You will be responsible for:
• Building and enforcing structure
• Managing people and performance
• Designing and maintaining automation systems
• Ensuring the company operates efficiently, predictably, and profitably

You will serve as the operational bridge between:
• Cold Callers / SDRs
• Marketing
• Estimating
• Field Operations

You own outcomes, not activity.


CRITICAL REQUIREMENT (NON-NEGOTIABLE)

You must know how to personally build, implement, and troubleshoot automation systems.

This is not a “manage a developer” role.

You are expected to:
• Build workflows yourself
• Fix issues yourself
• Improve systems continuously


PRIOR EXECUTIVE EXPERIENCE (REQUIRED)

This role requires prior senior leadership experience, such as:
• Operations Director
• Head of Operations
• Senior Operations Manager
• Business Operations Lead
• COO / Deputy Operations

You must demonstrate measurable improvements in:
• Organization
• Profitability
• Team performance
• Systems efficiency
• Revenue or contract growth


CORE RESPONSIBILITIES

1) KPI OWNERSHIP & EXECUTION
• Own company KPIs across:
• Sales
• Marketing
• Operations
• Run structured weekly performance meetings
• Identify bottlenecks and underperformance
• Take immediate corrective action
• Deliver executive KPI reports including:
• Metrics
• Gaps
• Root causes
• Action plans


2) OPERATIONS, SYSTEMS & AUTOMATION (BUILD + OWN)

You are responsible for the entire automation and systems infrastructure.

Platforms include:
• GoHighLevel
• Zapier
• Additional tools such as Make (formerly Integromat) or n8n (strongly preferred)


You will:

BUILD (Hands-On)
• Design and build automation workflows from scratch
• Create multi-step logic including:
• Filters
• Paths
• Conditions
• Webhooks
• Build lead routing, tagging, and assignment systems
• Build follow-up automation (email, SMS, tasking)
• Build deduplication logic before CRM entry


MANAGE & OPTIMIZE
• Maintain and improve all workflows
• Monitor for failures, delays, and data issues
• Optimize for:
• Speed
• Accuracy
• Cost efficiency
• Eliminate manual work wherever possible


SYSTEM ARCHITECTURE
• Design scalable systems that support:
• High-volume lead flow
• Multi-location operations
• Multiple service lines (cleaning + staffing)
• Ensure all systems are:
• Documented
• Reliable
• Easy for the team to follow


TROUBLESHOOTING (CRITICAL)
• Identify and fix:
• Broken automations
• Missing leads
• Duplicate data
• Sync issues
• Implement backup logic and fail-safes


3) TEAM MANAGEMENT & ACCOUNTABILITY
• Oversee remote team execution (4–10+ tea ---------- mbers)
• Assign tasks and enforce deadlines
• Verify completion and output quality
• Run daily and weekly check-ins
• Maintain performance tracking and documentation

You are not the follow-up person you ensure follow-up happens.


4) PROPOSAL COORDINATION & SUBMISSION

(Not Full Estimating)
• Coordinate with estimators to ensure proposals are:
• Accurate
• Complete
• On-time
• Professionally packaged
• Review:
• Scope
• Pricing summaries
• Compliance documents
• Manage:
• RFPs
• Bid submissions
• Vendor portals
• Maintain organized records:
• COIs
• Safety documents
• Contracts

5) MARKETING & LEAD FOLLOW-THROUGH
• Own all lead follow-up systems inside GHL
• Ensure:
• No lead is missed
• No pipeline is stagnant
• Monitor:
• Speed to lead
• Follow-up compliance
• Conversion rates
• Ensure all inbound and outbound systems are connected and functioning


6) ADMINISTRATIVE, COMPLIANCE & FINANCIAL SUPPORT
• Maintain vendor registrations and compliance deadlines
• Track invoicing, payments, and cost summaries
• Ensure all submissions are accurate and on time


REQUIRED EXPERIENCE & SKILLS
• Advanced experience with GoHighLevel
• Strong hands-on experience with Zapier (multi-step workflows, paths, webhooks)
• Experience building automation systems (not just using templates)
• Experience with Make or n8n (preferred)
• Experience with CRM + automation integration across multiple tools
• Commercial cleaning, janitorial, facility services, or construction admin background
• Proven remote team leadership
• Strong organizational and execution skills
• Executive-level communication


NOT A FIT IF
• You have only used Zapier for basic automations
• You cannot build workflows from scratch
• You rely fully on developers for technical setup
• You do not understand webhooks or data flow
• You prefer task-based work vs ownership


FIRST 90-DAY PERFORMANCE METRICS
• Fully built and documented automation systems (GHL + Zapier + integrations)
• Zero critical lead loss or automation failure
• Weekly KPI reporting across all departments
• Minimum 5 active proposals submitted weekly
• Measurable improvement in:
• Lead response time
• Pipeline movement
• Conversion rates
• Documented system improvements and efficiencies


REQUIRED APPLICATION SUBMISSIONS (NON-NEGOTIABLE)

1) VIDEO (5–10 MINUTES)

Explain:
• Your executive operations experience
• How you improved systems and profitability
• How you manage teams and accountability


2) 30–60–90 DAY PLAN

Provide:
• How you will organize operations
• How you will improve systems and automation
• How you will measure success


3) PROOF OF RESULTS
• Metrics, case studies, or screenshots showing impact


4) AUTOMATION SYSTEM BREAKDOWN (MANDATORY)

Show a real system you built:

Include:
• Lead flow (source ? processing ? CRM ? follow-up)
• Tools used
• Logic structure
• How you handled:
• Duplicates
• Errors
• Delays

If you cannot show this, do not apply.

COMPENSATION & GROWTH
• Competitive monthly compensation
• Performance-based bonuses tied to KPIs
• Growth path toward Senior Operations / COO-level leadership



FINAL POSITIONING