Part-Time Growth Marketer (Social + Meta Ads + Google Ads) - Direct Bookings Focus (Remote)

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TYPE OF WORK

Any

SALARY

$5-10

HOURS PER WEEK

TBD

DATE UPDATED

Feb 9, 2026

JOB OVERVIEW

CLS manages short-term rentals in Brisbane. We’re looking for a part-time growth marketer who can combine scroll-stopping content with conversion-focused ads to drive one thing:

More direct bookings through our website.

If you like testing creatives, improving cost-per-lead, and turning content into measurable demand - this will fit.

The mission:
Increase qualified website traffic and direct booking enquiries using:
-Organic Facebook/Instagram content
-Meta Ads + Google Ads
-Clean tracking + reporting that shows what’s working

What you’ll own (10 hrs/week):
Weekly Content Engine
-1 weekly content plan (posts + stories + reels)
-Create/design content in Canva using our brand look
-Schedule and publish consistently
-Reels that highlight: properties, guest reviews, local Brisbane tips, seasonal promos
-Light engagement (comments/messages)

Paid Growth
-Run and optimize Meta campaigns (FB/IG)
-Run and optimize Google Ads (search + remarketing as relevant)
-Audience + creative testing
-Budget optimization toward direct booking actions

Tracking + Reporting
-Ensure GA4, Pixel, and Google conversion tracking are firing correctly
-UTM discipline
-Weekly report (simple + actionable): wins, losses, next actions
-Monthly summary: trendlines + what to scale

What we’re looking for

You’re a strong fit if you:
-Have proven results with Meta Ads and Google Ads (screenshots/case studies welcome)
-Can create clean, professional content without heavy supervision
-Understand that “pretty” isn’t the goal—bookings are
-Communicate clearly, hit deadlines, and manage your own workflow

Strong preference: Experience marketing short-term rentals / accommodation (Airbnb-style, hotels, serviced apartments). If you don’t have STR experience, show comparable performance work.

What you’ll get
-Clear KPI focus (direct bookings)
-Fast feedback cycles (so you can ship weekly)
-Access to accounts/assets needed to do the job
-Ongoing part-time work if performance is strong

How to apply (simple)
Apply via ----------

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