Paid Media Specialist (Meta & Google Ads)

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TYPE OF WORK

Full Time

SALARY

N/A

HOURS PER WEEK

40

DATE UPDATED

Aug 20, 2026

JOB OVERVIEW

Paid Media Specialist (Meta & Google Ads)

About Us
At Tank Stream Design we live to explore and help people experience the world. For over 25 years we have successfully designed and created apparel, hats, sunglasses and accessories that support people in their travel and adventures in nature.

Come and join us as our Paid Media Specialist

This newly created role will be responsible for managing and optimising paid digital advertising campaigns across Meta and Google Ads for our ecommerce brands operating in Australia and the United States. You will be working and reporting directly to our Australian office, based on the Gold Coast - meaning you will be required to be reachable 9:00 am – 5:00 pm AEST, Monday to Friday. You will be working closely with the Digital Performance Manager, you will execute paid media strategies that drive profitable growth, maximise return on advertising spend, and continuously improve campaign performance.
Key Responsibilities
Paid Media Management
• Manage and ---------- Meta advertising campaigns across Facebook and Instagram.
• Manage Google Ads campaigns across Search, Shopping, Performance Max and Display.
• Build, launch and scale prospecting, retargeting and customer retention campaigns.
• Allocate budgets effectively.
• Monitor daily campaign performance and optimise.
Campaign Optimisation & Performance
• Analyse ROAS, MER, CPA and Conversion Rate.
• Identify growth opportunities.
• Conduct audience and creative testing.
• Monitor keywords, bidding and Shopping feeds.
Reporting & Insights
• Produce weekly and monthly reports.
• Provide actionable recommendations.
• Identify trends and risks.
• Support the Digital Performance Manager with strategic decisions.
Creative Collaboration
• Develop advertising assets with the creative team.
• Prepare creative briefs.
• Support promotional campaigns and seasonal launches.
Systems and Continuous Improvement
• Maintain organised campaign structures.
• Improve reporting workflows.
• Stay current with platform updates.

About You
• Able to think quickly, adapt to changing priorities, and perform under pressure in a fast-paced environment.
• Strong critical thinking and problem-solving skills.
• Excellent written and verbal English communication skills.
• Minimum of 3 years' experience managing Meta and Google Ads campaigns for ecommerce businesses.
• Available during 9:00 am – 5:00 pm AEST, Monday to Friday.
• Experience with Google Shopping and Performance Max.
• Strong understanding of GA4 and Shopify.
• Excellent analytical, communication and organisational skills.
• Flexible to work with Australia business hours.

Why Join Tank Stream Design?
• Work as part of our global marketing team, work directly with our Digital Performance Manager daily.
• Manage campaigns across Australia and the United States.
• Be part of a growing ecommerce business.
• Long-term career opportunity.

Apply Now
If you're a performance-driven digital marketer who enjoys scaling ecommerce brands through data-driven advertising, we'd love to hear from you.
• Your CV
• A short cover letter
• Examples of ecommerce brands you've managed
• A brief summary of your most successful Meta or Google Ads campaign, monthly advertising budgets you've overseen
Only candidates with proven Meta and Google Ads ecommerce experience will be considered.

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