Paid Media Performance Manager (Meta & Google)

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TYPE OF WORK

Full Time

SALARY

$1,500/mo

HOURS PER WEEK

40

DATE UPDATED

Aug 6, 2026

JOB OVERVIEW

ABOUT WRK MARKETING

WRK Marketing is a performance marketing agency working across lead generation and eCommerce.
We are looking for an experienced Paid Media Performance Manager who can review an advertising account, quickly identify what is working, determine what is hurting performance, and create a clear plan for improvement.
This is a full-time, strategic, and hands-on role. This is not an entry-level media buyer position.

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THE ROLE

You will work closely with our internal team to manage, review, and improve client accounts across Meta Ads and Google Ads.
You will be responsible for monitoring performance, identifying problems and opportunities, guiding campaign strategy, and helping ensure our media buyers are executing at a high standard.
You may also join client meetings from time to time to discuss campaign performance, strategy, testing, and next steps.

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RESPONSIBILITIES

* Audit, manage, and optimize Meta Ads and Google Ads accounts
* Identify performance issues, missed opportunities, tracking problems, and quick wins
* Develop and guide paid media strategies across lead generation and eCommerce accounts
* Improve lead quality, cost per lead, conversion volume, return on ad spend, and overall account health
* Review campaign structure, targeting, budgets, bidding, keywords, creative performance, and landing page alignment
* Build and manage testing plans for audiences, creative, offers, keywords, and campaign structures
* Monitor budget pacing and ensure spend is allocated effectively
* Work with media buyers, creative tea ---------- mbers, and account managers
* Help improve internal paid media systems, processes, quality control, and reporting
* Clearly communicate performance insights and recommendations
* Support the onboarding and launch of new client accounts

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REQUIREMENTS

* Strong hands-on experience with Meta Ads and Google Ads
* Proven lead generation experience
* eCommerce experience is preferred
* Strong understanding of campaign structure, budgets, bidding, targeting, tracking, attribution, and testing
* Experience with Google Search, Performance Max, Meta lead campaigns, and conversion campaigns
* Ability to audit underperforming accounts and create practical improvement plans
* Familiarity with Google Tag Manager, GA4, Meta Pixel, Conversion API, CRM tracking, and offline conversion tracking
* Strong analytical and problem-solving skills
* Excellent written and spoken English
* Reliable, proactive, organized, and comfortable working remotely
* Ability to manage multiple accounts and priorities
* Agency experience is strongly preferred
* Experience guiding or reviewing other media buyers is a plus

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POSITION DETAILS

Location: Remote
Employment Type: Full-Time
Schedule: Monday through Friday, 9:00 AM to 6:00 PM Eastern Time
Lunch Break: One hour
Starting Pay: $1,000 USD per month
Pay After 90 Days: $1,500 USD per month after satisfactory completion of a 90-day performance review

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90-DAY PERFORMANCE REVIEW

The performance review will evaluate:
* Reliability and attendance
* Communication
* Account management
* Strategic thinking
* Attention to detail
* Ability to improve campaign performance
* Ability to work effectively with the internal team

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HOW TO APPLY

Please send the following:
1. A video or audio recording under three minutes introducing yourself, explaining your experience, and sharing why you are interested in this position
2. Your resume
3. Examples of campaign results or case studies with confidential client information removed. (Not required but helpful)

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