Paid Media Manager (Meta, Tiktok, Linked, Google)

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TYPE OF WORK

Full Time

SALARY

$5-$7 per hour

HOURS PER WEEK

TBD

DATE UPDATED

Feb 16, 2026

JOB OVERVIEW

Paid Media Manager Role — Muso.ai

Rate: $5-7/hour
Core function: Drive profitable user acquisition and revenue growth across Meta, TikTok, and LinkedIn through hands-on campaign management and platform expertise.

Responsibilities Campaign Management & Optimization
Launch, monitor, and optimize paid campaigns across Meta (Facebook/Instagram), TikTok, and LinkedIn
Manage daily budget allocation based on performance data
Scale winning campaigns aggressively while killing underperformers quickly
A/B test audiences, creatives, placements, and messaging continuously
Creative Strategy & Testing
Develop creative testing frameworks for each platform
Collaborate with content team on ad concepts that drive conversions
Stay ahead of format trends (Reels, TikTok native content, LinkedIn carousel)
Analyze creative performance and provide actionable feedback
Platform Expertise & Algorithm Fluency
Stay current with algorithm changes across all platforms (Meta Advantage+, TikTok creative best practices, LinkedIn targeting updates)
Adopt new features and beta programs early
Adapt strategies proactively as platforms evolve
Monitor iOS updates and privacy changes that impact targeting
Performance & Reporting
Track and report on key metrics: ROAS, CAC, CPM, CTR, conversion rates
Provide weekly performance summaries with strategic recommendations
Identify growth opportunities and budget reallocation needs
Flag underperforming campaigns with clear action plans
Strategic Collaboration
Surface insights about audience behavior and messaging effectiveness
Recommend new acquisition channels and tactics
Align paid strategy with broader marketing campaigns (Encore, product launches)
Support B2B outreach initiatives targeting music publishers and industry professionals
Profile: Proven track record managing $200K+ in total ad spend with demonstrated ROAS improvements. Comfortable working afternoon CET/early morning PST hours. Moves fast, thinks strategically, executes flawlessly.

Bonus: Experience in music, entertainment, or creator economy. Google Ads experience is a plus.

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