PART TIME GOOGLE AND META ADS SPECIALIST - E-COMMERCE BRAND

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TYPE OF WORK

Part Time

SALARY

$5-$8

HOURS PER WEEK

5

DATE UPDATED

Oct 9, 2026

JOB OVERVIEW

Anamchara Cords | Remote | Part-time

I'm looking for an experienced Google Ads + Meta Ads specialist to help manage and improve the paid advertising for my growing Irish e-commerce brand, Anamchara Cords.

Anamchara creates handmade, bespoke Celtic handfasting cords for weddings and commitment ceremonies. We sell internationally, with customers primarily in Ireland, the UK, USA, Canada, Europe and Australia.

This is a small but established e-commerce business, and I'm looking for someone who can take a proper look at our existing advertising, identify what's working and what's not, and then make intelligent, commercially focused improvements.

What you'll be responsible for:

Google Ads

* Google Search campaigns
* Google Shopping
* Keyword and search-term analysis
* Negative keyword management
* Ad copy testing
* Bid and budget optimisation
* Conversion tracking
* Google Merchant Centre
* Identifying opportunities to improve ROAS and reduce wasted spend

Meta Ads

* Facebook and Instagram advertising
* Catalogue/product ads
* Retargeting
* Prospecting
* Audience analysis
* Creative and copy testing
* Budget optimisation
* Monitoring ROAS, CPA, CTR, CPC and conversion performance

Your first priority

I don't want someone to simply "check the ads" and send me a weekly report.

Initially, I want you to audit our existing Google and Meta advertising and give me a clear understanding of:

* What is working?
* What isn't working?
* Where are we potentially wasting money?
* Are our campaigns structured correctly?
* Is conversion tracking working properly?
* Are we targeting the right customers?
* What would you change first?
* Where are the biggest opportunities for improvement?

From there, you'll be responsible for implementing and testing improvements and monitoring the results.

I want someone who understands why people buy, understands e-commerce data and can make sensible decisions based on the numbers.

About you

You should have:

* At least 2 years' hands-on experience with Google Ads
* At least 2 years' hands-on experience with Meta Ads
* Proven e-commerce experience
* Experience with Google Search and Shopping
* Experience with Meta sales/catalogue campaigns
* Experience with GA4 and conversion tracking
* Strong analytical skills
* Excellent written and spoken English
* The ability to explain your recommendations clearly to a non-technical business owner

E-commerce experience with Etsy, Shopify, handmade products, weddings, fashion, jewellery, gifts or lifestyle brands would be a big advantage.

Hours & pay

5 hours per week to start

$5–$8 USD per hour, depending on experience.

I'm happy to increase the hours and rate for the right person as the business grows and we establish a good working relationship.

I'm looking for someone who wants to work with the business long-term rather than someone who is simply looking for another short-term VA client.

IMPORTANT – please include this in your application

I don't want a generic application.

Please send:

1. A short introduction about yourself
2. How many years you have personally managed Google Ads
3. How many years you have personally managed Meta Ads
4. Two examples of e-commerce businesses you have worked with
5. The approximate monthly ad spend you managed for them
6. What results you achieved
7. Which Google and Meta campaign types you are most experienced with
8. Your hourly rate
9. Your availability

Please also answer this question:

Imagine you have taken over an e-commerce advertising account where sales have recently slowed.

What are the first 5 things you would investigate before changing the campaigns?

Please explain your reasoning rather than simply listing five things.

Applications that clearly demonstrate your thinking will be prioritised.

Shortlisted candidates may be asked to complete a short paid audit/trial task before being given access to the live advertising accounts.

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