Meta & TikTok Ads Manager (Performance Marketing – E-Commerce)

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: TYPE OF WORK

Any

: SALARY

20

: HOURS PER WEEK

TBD

: DATE UPDATED

Feb 28, 2026

JOB OVERVIEW

We are hiring a Meta (Facebook/Instagram) and TikTok Ads Manager to plan, launch, manage, optimize, and scale paid campaigns for our e-commerce and wholesale segments.

Your role will be to generate consistent sales, lower CPA, improve ROAS, and build structured, scalable ad systems.

Responsibilities

Plan and execute Meta (Facebook & Instagram) ad campaigns

Plan and execute TikTok ad campaigns

Build campaign structures (TOF / MOF / BOF funnels)

Create and test audience segments

Launch, monitor, and optimize ads daily

A/B test creatives, copy, and offers

Manage campaign budgets and scaling strategies

Retarget website visitors and abandoned carts

Coordinate with creative team for new ad creatives

Analyze performance metrics (ROAS, CPA, CTR, CPM, etc.)

Provide weekly performance reports with clear insights

Suggest creative strategy improvements based on data

Requirements

Proven experience managing Meta ad accounts

Proven experience running TikTok ad campaigns

Strong understanding of performance metrics and scaling

Experience with Shopify e-commerce brands

Ability to manage pixel tracking and event setup

Data-driven mindset

Strong communication skills

Ability to work independently and take ownership

Preferred (Bonus)

Experience in fashion or apparel brands

Experience targeting male demographic (24–44)

Understanding of lifestyle and aspirational branding

Experience with wholesale lead generation campaigns

Experience using AI tools for ad testing and optimization

What We’re Looking For

A strategist, not just an ad button pusher

Someone who understands scaling and profitability

Confident decision-maker

Creative + analytical balance

Performance-focused

Compensation

To be discussed (Monthly retainer / Performance-based / Hybrid structure)

Important

When applying, please include:

Examples of accounts you’ve managed

Average ROAS achieved

Monthly ad budgets you’ve handled

A brief explanation of your campaign structure strategy

SKILL REQUIREMENT

Facebook Ads Tiktok Ads Ads Management

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Meta & TikTok Ads Manager (Performance Marketing – E-Commerce)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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