Meta & Google Performance Marketing Operations Lead

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TYPE OF WORK

Full Time

SALARY

1500 per month

HOURS PER WEEK

40

DATE UPDATED

Jul 27, 2026

JOB OVERVIEW

# Performance Marketing & Creative Operations Lead

## About the Role

We’re looking for an experienced performance marketer to own paid acquisition across **Meta and Google**.

You’ll also rebuild our creative testing pipeline so we can consistently produce, test, and improve creator-led ads.

You’ll work with our:

* Affiliate & Creator Manager
* Graphic Designer
* Video Editor

The Creator Manager owns outreach and relationships. You own the **strategy, briefs, workflow, testing, and performance feedback**.

## Responsibilities

* Own Meta and Google Ads
* Launch, optimize, and scale profitable campaigns
* Rebuild the creative production and testing process
* Create briefs based on performance data
* Set weekly creative testing priorities
* Identify winning hooks, concepts, and messaging
* Work with the creative team to produce and improve ads
* Report weekly on performance and next steps
* Recommend budget allocation based on profitability

## Requirements

* 5+ years managing Meta Ads for ecommerce brands
* Strong Google Ads experience
* Experience scaling DTC brands
* Experience building or managing a creative testing system
* Strong understanding of CAC, contribution margin, and profitability
* Experience managing meaningful ad budgets

## Bonus

Experience in beauty, skincare, cosmetics, supplements, or other competitive ecommerce categories.

## Not Responsible For

* Influencer outreach
* Affiliate recruitment
* Graphic design
* Video editing
* Organic social media
* Customer support

## To Apply

Please include a photo of a dolphin.

Answer these questions:

1. Tell us about a campaign that looked successful but was not profitable. What did you change?

2. Describe a creative testing pipeline you built or fixed. How did it work, and what improved?

3. What are the biggest Meta advertising challenges you’ve seen recently, and how have you adapted?

4. What would you prioritize in your first 30 days?

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