MLO

Media Buyer (Facebook & Instagram Ads)

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: TYPE OF WORK

Full Time

: SALARY

$1,000 - $2,000 per month

: HOURS PER WEEK

40

: DATE UPDATED

Jan 7, 2026

JOB OVERVIEW

We are looking for a skilled Media Buyer to manage and scale paid ads across multiple DTC brands in our portfolio. You will work closely with our creative team, analyze performance data, launch new audiences, optimize campaigns, and drive down CPA while increasing volume. This is a results-driven role for someone who loves data and knows how to scale profitably.

RESPONSIBILITIES
-Manage daily Meta ad campaigns across 3 to 4 DTC brands
-Launch new audiences, ad sets, creatives, and bidding strategies
-Optimize campaigns based on ROAS, CPA, CTR, CPC, and LTV performance
-Analyze creative performance and recommend specific angles, hooks, and variations
-Communicate daily with the creative strategist to request new videos, statics, copy, and iterations
-Build weekly reports and performance summaries
-Test new audiences, new campaign structures, and new strategies to scale cold traffic
-Monitor spend pacing, learning phases, attribution windows, and conversion trends
-Create campaign structures for both prospecting and retargeting
-Stay updated on Meta platform changes, policies, and best practices
-Ensure consistent CPA targets are met while scaling daily budgets responsibly

REQUIREMENTS
-Experience running Meta ads for DTC brands
-Strong understanding of performance metrics (CPA, CTR, ROAS, CPC, CPM)
-Ability to analyze data and make fast decisions based on results
-Hands-on experience testing audiences, creatives, and bidding strategies
-Comfortable scaling daily spend across multiple brands
-Experience using dashboards like Triple Whale, Hyros, or similar
-Strong communication and organizational skills
-Ability to work independently and hit daily/weekly KPIs

BONUS EXPERIENCE (Not required but a plus)
-Experience managing TikTok Ads, Google Ads, or other paid channels
-Prior experience working with subscription or membership-based brands
-Basic understanding of creative strategy and how to evaluate UGC performance

WORK ENVIRONMENT
This role is full-time and long-term. You will manage multiple brands inside our portfolio and work closely with our creative strategist and leadership team. The ideal candidate is proactive, data-driven, and confident in their ability to scale cold traffic profitably.

COMPENSATION
-Competitive monthly salary based on experience
-Performance bonuses for hitting CPA and revenue targets

TO APPLY
Please send the following:
-Your past ad account experience (spend levels, niches, and results)
-Screenshots of results you personally managed
-A short explanation of your approach to testing and scaling
-Your expected monthly salary

SKILL REQUIREMENT

Facebook Ads Performance Tracking Media Buying

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MLO

Media Buyer (Facebook & Instagram Ads)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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