Marketing pro

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TYPE OF WORK

Full Time

SALARY

500

HOURS PER WEEK

40

DATE UPDATED

Feb 16, 2026

JOB OVERVIEW

Job Summary

We are seeking a results-driven Marketing Expert to lead and execute bulk email and SMS marketing campaigns, strengthen brand positioning, grow online communities, and manage social media marketing strategies. The ideal candidate is creative, analytical, and experienced in digital engagement and audience growth.

Key Responsibilities
???? Email & SMS Marketing

Plan, create, and execute bulk email marketing campaigns (newsletters, promotions, drip campaigns).

Develop and manage SMS/text marketing campaigns.

Segment customer lists for targeted outreach.

Optimize open rates, click-through rates, and conversion rates.

Ensure compliance with email/SMS marketing regulations.

???? Branding & Positioning

Develop and maintain brand voice and messaging consistency.

Create brand awareness campaigns.

Design strategies to improve brand recognition and customer loyalty.

Collaborate with designers and content creators on brand assets.

???? Social Media Marketing

Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.).

Create engaging content (posts, reels, stories, ads).

Plan and execute paid social campaigns.

Track analytics and optimize performance.

???? Community Development

Build and nurture online communities.

Engage with followers and respond to inquiries.

Develop loyalty programs and customer engagement initiatives.

Organize online events, campaigns, and promotions.

Required Skills & Qualifications

Proven experience in email marketing platforms (e.g., Mailchimp, Klaviyo, Constant Contact).

Experience with SMS platforms (e.g., Twilio).

Strong knowledge of social media platforms and tools (e.g., Meta Business Suite, Hootsuite).

Understanding of branding principles and digital storytelling.

Experience with analytics tools (Google Analytics, social insights dashboards).

Strong copywriting and communication skills.

Ability to analyze data and adjust marketing strategies accordingly.

Preferred Qualifications

Bachelor’s degree in Marketing, Communications, or related field.

3+ years of experience in digital marketing.

Experience running paid ads campaigns.

Knowledge of CRM systems and marketing automation.

Graphic design or content creation skills are a plus.

Key Performance Indicators (KPIs)


Email
open & conversion rates.

SMS campaign engagement rates.

Social media growth & engagement.

Community growth & retention.

Brand awareness metrics.

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