Marketing Virtual Assistant

EDP VA JOB POSTING
Position: Marketing & CRM Operations Virtual Assistant (20 hrs/week)
Company: EDP Engineers & Inspectors
Location: Remote
Status: Independent Contractor (Part-Time, Up to 20 hrs/week)
Please see Application instructions in the “How to Apply” section. CANDIDATES WHO DO NOT COMPLETE ALL ITEMS BELOW WILL NOT BE CONSIDERED!

About EDP
EDP Engineers & Inspectors is a Texas-based MEPF (Mechanical, Electrical, Plumbing & Fire Protection) engineering firm supporting architects, general contractors, and design-build firms across Southeast Texas and the Texas Triangle. We deliver permit-ready engineered drawing sets that move efficiently through AHJ plan review and reduce risk for our clients.
We are scaling a modern client acquisition system using ---------- , LinkedIn, Blinq, and structured nurture funnels. We are hiring a process-oriented Virtual Assistant to support this growth by maintaining CRM cleanliness, posting content, and executing consistent nurture workflows.

Role Summary
The VA supports the marketing and CRM operations engine. This is an SOP-driven execution role. The VA ensures that new leads are correctly segmented, nurtured, tracked, and followed-up across ---------- and LinkedIn. Leads will be provided via CSV, networking events (Blinq), and inbound channels.
The VA does not perform direct sales, closing, pricing, project management, invoicing, or engineering tasks.

Core Responsibilities
1. Lead Intake & Segmentation (CSV ? ---------- )
? Import contact batches provided by management
? Tag by:
? Audience
? Source
? Funnel
? Region
? Assign CRM status
? Add brief context notes
2. CRM Nurture Execution ( ---------- )
? Monitor replies & inbox daily
? Update lead status per SOP:
? Cold ? Warm ? Opportunity
? Trigger nurture sequences and touchpoints
? Add short structured notes for pipeline clarity
? Escalate Warm/Opportunity leads to Executive for scoping

3. LinkedIn Management
? Send connection requests to Warm/Engaged leads
? Respond to basic inbound messages
? Conduct light role/company verification
? Log meaningful touchpoints into ----------

4. Content Posting & Engagement
? Draft and post 2–3 weekly LinkedIn posts (after approval)
? Use Canva for simple creatives
? Track basic metrics (likes/comments/impressions)
? Log into KPI sheet

5. Networking Lead Support (Blinq)
? After events, clean, categorize, and segment leads
? Assign funnels + statuses inside ----------
? Tag by event source

6. Weekly Reporting (KPIs)
? Update CRM + LinkedIn KPI sheet
? Provide written weekly summary in Slack
? Surface Warm/Opportunity leads for Executive
? Monitor funnel health and response trends
? Confirm nurture automations are functioning

Execution Boundaries
The VA works in:
? ----------
? LinkedIn
? Google Sheets/Docs
? Slack
? Canva

Success Measures / KPIs
Success in this role includes:
? Clean + accurate CRM data
? Consistent nurture cadence
? Cold ? Warm ? Opportunity progression visible
? LinkedIn posting cadence maintained
? Weekly reporting without reminders
? Clear communication in Slack
? Follow SOPs and improve reliability over time

Work Structure
? Up to 20 hours/week
? Flexible & asynchronous (majority of work can be self-scheduled)
? Weekly check-in (10–20 minutes)
? SOP + checklists provided
? Performance reviewed monthly

Required Skills
Must have:
? Strong written English
? Detail + process mindset
? CRM familiarity
? LinkedIn familiarity
? Canva familiarity (simple social assets)
? Google Sheets/Docs proficiency
? Reliability + consistency
? Professional communication tone

Nice to have:
? B2B marketing exposure
? AEC (Architecture/Engineering/Construction) familiarity
? Experience using ---------- or similar CRM tools

Compensation
? Competitive hourly rate (based on region + experience)
? Paid contract structure with 90-day evaluation period
? Potential to expand responsibilities over time

!!! HOW TO APPLY!!!
Please submit the following in one email inside this platform.
CANDIDATES WHO DO NOT COMPLETE ALL ITEMS BELOW WILL NOT BE CONSIDERED!.


Attach:
1. Resume (PDF)

Complete the following 3 mini-exercises:

A) 300-word writing exercise:
Explain EDP’s ideal client (Architect, GC, Design-Build) and how EDP adds value.

B) Systems Experience:
List the marketing, CRM, and/or content tools you’ve used before.

C) 5-minute Loom Video:
As a final screening step, we’d like a short Loom video (3–5 minutes total). Please answer naturally and conversationally — no scripts.

We are assessing clarity, systems thinking, and CRM judgment aligned with this role.
________________________________________
Question 1:
A batch of 75 new leads is imported into ---------- from a networking event .
Walk us through exactly what you would do — step by step — from import to segmentation to tagging to status assignment.
________________________________________
Question 2:
A lead opens two nurture emails and clicks a link but does not book a call.
What would you do next inside the CRM, and how would you d ---------- whether to escalate the lead?
________________________________________
Question 3:
You notice that leads have been entering the system for two weeks, but none have progressed from Cold to Warm.
How would you investigate what might be wrong?
________________________________________
Please keep your video under 5 minutes.

We will be holding live interviews Friday 2/20/2026 for ONLY THOSE QUALIFIED CANDIDATES WHO COMPLETE ALL REQUIRED ITEMS ABOVE!

Applications missing these steps will not be considered.