Marketing & Lead Generation Specialist

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: TYPE OF WORK

Full Time

: SALARY

$4

: HOURS PER WEEK

40

: DATE UPDATED

Sep 18, 2026

JOB OVERVIEW

About the Role
The Denmarks are looking for a creative, results-driven Marketing & Lead Generation Specialist to help grow our brands, promote our events and programs, and consistently generate new leads and sales opportunities.

We are looking for someone who understands that marketing is about more than creating great-looking content. Your job is to help turn marketing into action—leads, registrations, appointments, ticket sales, and ultimately revenue opportunities.

If you are creative, organized, proactive, comfortable working in a fast-paced environment, and know how to take an idea from concept to execution, we want to hear from you.

What You’ll Do
- Develop and execute marketing and lead-generation campaigns.
- Create and manage promotional campaigns for events, masterclasses, webinars, programs, funding services, and other company initiatives.
- Manage social media content, including promotional posts, reels, stories, testimonials, countdowns, and calls-to-action.
- Generate leads through social media, direct outreach, digital campaigns, partnerships, referrals, and other creative strategies.
- Create and execute email and SMS marketing campaigns.
- Build and manage campaigns, workflows, tags, and lead activity inside GoHighLevel (GHL).
- Help drive registrations and ticket sales for conferences, meetups, webinars, masterclasses, and other events.
- Engage with prospects through social media comments and DMs and help move qualified leads into the appropriate pipeline.
- Repurpose videos, testimonials, event footage, and educational content into marketing assets.
- Maintain a marketing and promotional calendar to ensure campaigns launch on time.
- Track where leads are coming from and which campaigns are producing results.
- Monitor campaign performance and recommend adjustments when results are below goal.
- Collaborate with the sales and operations teams to ensure marketing-generated leads receive timely follow-up.
- Bring new marketing and lead-generation ideas to the team rather than waiting to be told what to do next.

What We’re Looking For

We’re looking for someone who:
- Has experience in marketing, lead generation, or digital marketing.
- Understands social media marketing and audience engagement.
- Has experience with email and SMS marketing.
- Can write clear, engaging marketing copy and strong calls-to-action.
- Understands how to generate and nurture leads.
- Is comfortable tracking numbers and being accountable for results.
- Can manage multiple campaigns and deadlines at the same time.
- Is organized, dependable, detail-oriented, and proactive.
- Can work independently while collaborating with a growing team.
- Is comfortable in a fast-moving entrepreneurial environment.

Experience with GoHighLevel (GHL), Canva, All Social Media Platforms, Event Marketing, Real Estate, Funding, Coaching, Eventbrite, or educational programs is a plus.

How Success Will Be Measured
-This is a results-driven marketing position. While consistent content and campaign execution are important, success will be measured by the results those activities produce.

Key performance areas include:
- Qualified leads generated
- Appointments generated
- Event and masterclass registrations
- Conference ticket sales
- Lead-to-appointment conversions
- Email and SMS engagement
- Social media inquiries and conversions
- Campaign performance
- Marketing deadlines met

You’ll Be a Great Fit If...
- You’re the type of person who sees that registrations are behind goal and immediately starts thinking, “What can we do differently to get more people in the room?”
- You don’t need someone to give you every marketing idea. You bring ideas, test strategies, monitor the numbers, communicate what’s working, and make adjustments.
- You understand the difference between being busy with marketing and producing results from marketing.

Ready to Apply?
- If you’re creative, proactive, comfortable with numbers, and excited about helping a growing entrepreneurial brand generate more leads and opportunities, we’d love to hear from you.
- When applying, please include your resume and examples of marketing campaigns, social media content, lead-generation strategies, or other marketing work you have completed.
- Send a video on why you are a good fit for the job.

SKILL REQUIREMENT

CRM Lead Generation Appointment Setting

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Marketing & Lead Generation Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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