Marketing Implementation & Systems Specialist

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: TYPE OF WORK

Full Time

: SALARY

800

: HOURS PER WEEK

40

: DATE UPDATED

Oct 3, 2026

JOB OVERVIEW

Marketing Implementation & Systems Specialist
We are a fast growing multi location service business looking for a highly capable Marketing Implementation & Systems Specialist to take approved marketing plans and make them work end to end.
This is not primarily a strategy or media buying role. Campaign direction, offers, page structure and growth strategy are handled separately.
Your role is to take approved plans and make sure everything is implemented properly, connected correctly, tested thoroughly and working live across websites, tracking, CRM, phone systems, forms, email, automation and technical SEO.
You will be the person responsible for turning marketing plans into reliable working systems.
Responsibilities
You will be responsible for:
- Landing page implementation and publishing
- Website updates and technical fixes
- Form setup, testing and routing
- Phone number implementation
- Dynamic number insertion
- Call tracking and call attribution
- Email notifications and lead alerts
- CRM integrations
- Lead routing by source, service and region
- GoHighLevel workflows and automation
- Google Tag Manager
- GA4 setup and maintenance
- Advertising pixels and conversion events
- Meta, TikTok, Snapchat, Reddit, Microsoft Ads and Google Ads tracking
- UTM tracking and click ID preservation
- First touch and latest touch attribution
- Thank you pages and conversion confirmation
- Webhooks and basic API integrations
- Debugging broken conversion events
- Preventing duplicate tracking
- End to end lead journey testing
- Mobile and desktop QA
- Page speed and basic technical performance checks
- Technical SEO
- Metadata
- Redirects
- Indexing
- Basic schema implementation
- Search Console setup and issue resolution
- Domain and DNS troubleshooting where required
- Maintaining clean documentation of changes
- Making sure approved systems are actually live and working
What the role looks like in practice
You may be given an approved landing page and told:
Make this live across six regions and make sure the entire lead journey works correctly.
You should be able to handle:
Ad click → landing page → phone/form → tracking event → CRM → source/region/service attribution → correct pipeline → email/SMS notification
and prove each step is working.
If something breaks, you should be able to diagnose the issue, fix it and provide clear evidence that the system is working properly.
What we are looking for
You should be technically strong, fast and comfortable working independently.
We need someone who does not get stuck on small implementation issues and wait for step by step instructions.
Strong practical experience with the following is important:
- Google Tag Manager
- GA4
- GoHighLevel or similar CRMs
- JavaScript and dataLayer events
- Website form tracking
- Conversion tracking
- CRM integrations
- UTM attribution
- Call tracking
- DNS and domains
- Website troubleshooting
- Technical SEO
- Browser debugging
- Webhooks
- QA and testing
Experience with:
- Meta Events Manager
- TikTok Events Manager
- Snapchat Pixel
- Reddit Pixel
- Microsoft Ads UET
- Google Ads conversions
- CallTrackingMetrics
- Conversion API
- server side tracking
is highly regarded.
What good performance looks like
You should be able to take an approved marketing system and move it from:
planned → built → tested → live → verified
without constant supervision.
You should be able to prove:
- forms work
- phone numbers work
- calls route correctly
- email notifications work
- CRM routing works
- conversion events fire correctly
- one genuine lead equals one conversion
- regional attribution is correct
- source attribution is correct
- pages are indexed correctly
- technical SEO is clean
- nothing important breaks when updates are made
We value speed, technical ability, independence, accuracy and problem solving.
We are not looking for someone who simply reports that something “looks fine.” We want someone who can prove it works.
Role structure
Open to:
- Full time
- Part time
- Contractor
Full time is preferred for the right person.
When applying, please include:
- examples of tracking, CRM, website or automation systems you have personally implemented
- the tools you are strongest with
- a short explanation of how you would troubleshoot a lead that submits successfully on a website but does not appear correctly in the CRM
- ideally, a short Loom video showing a technical marketing issue you personally diagnosed and fixed

SKILL REQUIREMENT

Performance Tracking SEO Power BI

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Marketing Implementation & Systems Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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