Any
400
18
Feb 6, 2025
Hours: Monday-Friday, 9am-5pm Eastern Time (some flexibility for time zone difference)
Job Description:
We are seeking a creative and results-driven Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in
Key Responsibilities:
Develop, execute, and optimize
Manage Google Ads campaigns to drive traffic, generate leads, and maximize ROI
Design engaging graphics for
Analyze campaign performance and create actionable reports to improve future strategies
Maintain and leverage Zoho CRM for marketing automation, customer segmentation, and sales integration
Collaborate with internal teams to ensure branding consistency and alignment with overall business goals
Explore and implement other digital marketing tools and strategies to expand our marketing efforts
Requirements:
Bachelor's degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience)
Proven experience with Zoho Marketing Suite, including Zoho CRM, Campaigns, and Analytics
Prior experience managing Google Ads campaigns with measurable success
Hands-on graphic design experience and proficiency in tools such as Canva, Adobe Photoshop, or similar platforms
Strong understanding of
Excellent analytical skills, with the ability to interpret data and improve marketing performance metrics
Exceptional communication and organizational skills
Self-motivated and able to work independently or in a team setting
Preferred Skills:
Experience with other Zoho products (e.g., Zoho Social, Zoho Forms)
Knowledge of SEO/SEM best practices
Familiarity with social media advertising