Marketing & Automation Specialist

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TYPE OF WORK

Any

SALARY

$5/hour

HOURS PER WEEK

20

DATE UPDATED

Oct 9, 2026

JOB OVERVIEW

Marketing & Automation Specialist
AI, GoHighLevel, Social Media & SEO | Dunk Disposal

About Dunk Disposal
Dunk Disposal is a locally owned junk removal, dumpster rental and demolition company based in Caledon,
Ontario, serving the Greater Toronto and Hamilton Area. We've been operating for over 10 years and are
growing fast, with a clear plan to scale across multiple Ontario locations. We're known for reliable, 5-star
service, and we take our reputation seriously in everything we put out into the world.

The Role
We're looking for an experienced Part-Time Marketing & Automation Specialist to join our team on an ongoing,
fully remote contract basis.
This is not a general VA or entry-level marketing position. We need someone with hands-on marketing
experience who can work independently, execute quickly, bring ideas to the table, and use AI and automation
to get more done in less time.
• Hours: Approximately 20 hours per week
• Schedule: Flexible, fully remote
• Contract: Ongoing, based on performance

Key Responsibilities
GoHighLevel, Automation & Email Marketing
• Build and manage retargeting campaigns (email, SMS)
• Create and manage email campaigns
• Build automations and lead-nurturing workflows
• Monitor campaign performance and make improvements
SEO, AI SEO & Google Business Profile
• Manage and optimize our Google Business Profile(s)
• Create and publish regular GBP posts
• Manage and monitor Google Search Console, including indexing, performance and fixing errors
• Conduct local SEO and keyword research
• Optimize for AI search (AI SEO), so Dunk Disposal shows up in tools like ChatGPT, Google AI Overviews
and similar platforms
• Assist with website content and on-page SEO
• Identify opportunities to improve local search visibility

Social Media & Content
• Manage Instagram, Facebook and ----------
• Create and schedule social media content
• Write captions and marketing copy that match our brand voice
• Create graphics using Canva
• Engage with followers and relevant accounts
• Help develop content ideas and improve social performance

Community Marketing & Events (Remote Coordination)
• Help plan and organize community recycling events
• Promote events across social, email, GBP and local community channels
• Coordinate promotional materials, partner outreach and event logistics with our local team

Various other Marketing Campaigns may include but not limited to
PR & Media Relations
• Assist with press releases and local media outreach
• Identify opportunities for local news coverage and community exposure
Direct Mail
• Set up and execute direct mail campaigns
• Assist with targeting, mailing lists, design and campaign tracking
Content and Physical Product Design
• Create designs for promotional products
• Photo and video content creation for ads and other digital promotions

Required Experience
• Must know GoHighLevel, with proven experience building workflows, campaigns and automations
• Must have real AI experience beyond ChatGPT, using AI tools for content creation, automation, research
and efficiency
• Local SEO, Google Business Profile and Google Search Console experience
• Social media marketing across Instagram, Facebook and ----------
• Email marketing campaigns
• Canva and digital content creation
• Strong English and copywriting skills
• A portfolio of previous marketing work you can share
Assets (Nice to Have)
• Content creation and short-form video editing (Reels, TikTok, YouTube Shorts)
• Experience with AI SEO or generative engine optimization
• Experience marketing home service or local service businesses

Who We're Looking For
Someone experienced, independent, resourceful and tech-savvy who can take a goal and figure out how to
execute it without step-by-step instructions. You move quickly, bring new ideas, and are always looking for
ways to improve our marketing systems and efficiency.
This is intended to be a long-term working relationship for the right person, with opportunities for more
responsibility and hours based on performance.

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