Lead Generation Specialist

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: TYPE OF WORK

Full Time

: SALARY

$1600 USD

: HOURS PER WEEK

40

: DATE UPDATED

Nov 18, 2025

JOB OVERVIEW

Industry-Focused Prospecting · ICP-Aligned Outreach · $10.00 Hourly + Bonus-Eligible

About Quandary Consulting Group

Quandary Consulting Group (QCG) is a technology management consulting firm specializing in workflow automation, low-code development, and process optimization. We help organizations streamline operations, improve visibility, and eliminate manual inefficiencies through scalable, intelligent solutions.Shape

Ideal Customer Profile (ICP)

Business owners, General Managers, and Presidents of companies between $5M–$50M in annual revenue who need to focus on growing their business, not chasing their tail trying to solve operational, process, or technology problems on their own.

These companies typically:

- Are growing or scaling quickly
- Are bogged down by manual workflows and disconnected systems
- Don’t have internal technical bandwidth
- Need automation, visibility, and system consolidation
- Value a trusted partner who can modernize and streamline operations

Position Summary

The Lead Generation Specialist plays a crucial role in identifying and engaging companies that align with QCG’s Ideal Customer Profile. This role is specifically focused on connecting with business owners, GMs, and presidents within $5M–$50M organizations who are struggling with operational inefficiencies and need a strategic partner to help them scale.

Success in this role requires understanding the challenges these leaders face, including limited time, a lack of internal technical expertise, and systems that don’t support growth, and positioning QCG as the partner that can solve these problems.

This position is a primary driver of QCG’s growth by supplying the Sales team with qualified, ICP-aligned leads. A performance-based bonus is awarded for leads that convert to new QCG logos.

Key Responsibilities

Lead Generation & Research
- Identify companies within the $5M–$50M revenue range that align with QCG’s ICP
- Research owners, GMs, and presidents to understand operational bottlenecks and process gaps
- Build and maintain targeted prospect lists by industry and revenue band
- Uncover indicators that a company needs automation, better workflows, or improved visibility
Outreach & Engagement
- Conduct personalized outreach to decision-makers via email, LinkedIn, and phone
-Deliver QCG’s value proposition in a business-outcome-focused, non-technical way
- Qualify prospects based on pain points, growth trajectory, urgency, and budget
- Schedule highly qualified intro calls for the BDM team
Collaboration & Reporting
- Partner with Sales Team to refine ICP targeting, qualification criteria, and messaging
- Maintain clean, accurate CRM tracking and lead attribution
- Provide weekly reporting on outreach activity, ICP alignment, and pipeline progress

Strategy for Success

ICP-Driven Targeting
- Center outreach around companies earning $5M–$50M annually
- Prioritize conversations with owners, presidents, and GMs
- Focus on companies showing signs of growth strain, operational chaos, or overreliance on manual tasks
Business-Outcome Messaging
- Emphasize how QCG helps leaders reclaim time, simplify operations, and scale with confidence
- Highlight operational efficiencies, visibility, and streamlined workflows, not technical jargon
Multi-Channel Engagement
- Use a mix of email sequences, LinkedIn messages, connection requests, and warm calling
- Share relevant stories and examples aligned to leadership-level pain points
- Maintain consistent follow-up to build trust and advance interest
Alignment With Sales & Marketing
- Communicate field insights to refine ICP strategy
- Collaborate with Sales and Marketing on campaigns and targeted industry pushes
- Share feedback on messaging performance to improve outbound success

Success Criteria

Lead Quality & ICP Alignment
- Consistently source leads that fit the ICP
- Convert ICP leads into booked discovery calls
- Leads progress through pipeline stages due to accurate qualification
- ICP leads convert into new QCG logos (bonus eligible)
Pipeline & Activity Metrics
- Growth of ICP-aligned companies in the funnel
- Balanced pipeline across targeted industries
- High volume of strategic outreach (emails, calls, LinkedIn touches)
- Strong response and conversion-to-meeting rates
Revenue Impact
- $500+ bonus per new logo sourced from this role
- Tiered increases for larger deals
- Additional incentives for fast-closing opportunities
Operational Excellence
- Clean and complete CRM documentation
- Strong communication and collaboration with Sales and Marketing Team
- Continuous contribution to QCG’s outbound strategy and refinement

Compensation & Bonus Structure

Includes base compensation $10.00 hourly + performance bonuses:
Tiered incentive based pay based on number of qualified leads
Optional speed-based bonuses for rapid conversions

SKILL REQUIREMENT

Outbound Sales Sales Support Sales

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Lead Generation Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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