Klaviyo Email & SMS Specialist

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: TYPE OF WORK

Full Time

: SALARY

$750

: HOURS PER WEEK

40

: DATE UPDATED

Jan 5, 2026

JOB OVERVIEW

Klaviyo Email & SMS Specialist

Join our team and champion the cause of health and wellness. Since 1996, Netrition has been dedicated to helping people live vibrant, fulfilling lives through better nutrition. Our family of brands, including Netrition, BariatricPal, PatchAid, Bariatric Eating, and Alex’s Low ---------- , offers a diverse range of products designed to support gut health, digestive wellness, and long term lifestyle change.
We are looking for a hands-on Klaviyo Email and SMS Specialist to help deepen customer relationships, drive repeat purchases, and elevate the customer experience across our Shopify ecommerce ecosystem.

About the Role
The Klaviyo Email & SMS Specialist is responsible for planning, building, deploying, and optimizing data driven customer communications across Email, SMS, Push Notifications, and the Tapcart mobile app. This role blends execution, QA, segmentation, and performance analysis to ensure every message is accurate, on?brand, and strategically timed.
You will be the guardian of clean workflows, thorough QA, and thoughtful send strategy, ensuring customers receive the right message at the right ---------- nt.

What You’ll Do

Email & SMS Execution | Klaviyo & Attentive
Build, schedule, and deploy email and SMS campaigns in Klaviyo & Attentive
Set up segmentations, filters, and dynamic content based on campaign goals
Implement A/B tests for subject lines, preview text, send times, and content variations
Maintain a consistent brand voice across all customer-facing messages
Quality Assurance
Conduct thorough QA on every send, including:
Link testing
Image rendering
mobile/desktop formatting
Correct segmentation and suppression logic
Very that all URLs, landing pages, and blog posts are live before deployment
Ensure compliance with email and SMS best practices
Send Strategy & Optimization
Outline and maintain a send calendar for email, SMS, and push notifications
Recommend optimal send times and frequencies based on performance data
Monitor deliverability, open rates, click-through rates, and conversions
Identify opportunities to improve engagement and reduce churn
Cross-Team Collaboration
Work closely with marketing, design, and product teams to ensure messaging accuracy
Coordinate with content teams to confirm blog posts and landing pages are published before campaigns go live
Support broader marketing initiatives with timely, accurate communication touchpoints
Advanced Segmentation & Personalization
Build and maintain dynamic, behavior-based audience segments in Klaviyo
Analyze customer data from Klaviyo, Shopify, and Triple Whale to identify key lifecycle cohorts
Deliver personalized content and product recommendations based on browsing and purchase behavior
Assist with first-party data strategy and ensure data usability across channels
Push Notifications & Mobile App Messaging
Coordinate messaging, scheduling, and deployment of push notifications via TapCart & PushOwl
Ensure mobile app communications align with retention and engagement goals
Reporting & Insights
Track retention-related KPIs, including churn rate, repeat purchase rate, and engagement metrics
Contribute to performance reports with actionable insights

Experience And Other Requirements
Minimum 2 years of hands-on experience in retention marketing with a focus on email and SMS.
Expert proficiency with Klaviyo (flows, segments, campaigns required)
Strong understanding of Shopify and its integration
Experience with Attentive or similar SMS platforms (preferred)
Experience managing push notifications (TapCart preferred)
Exceptional attention to detail and organizational skills
Ability to analyze and interpret campaign data using dashboards and spreadsheets
Strong written and verbal communication skills, especially for crafting compelling email/SMS copy
Agency experience required

Netrition Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristics protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

SKILL REQUIREMENT

Performance Marketing Shopify Klaviyo

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Klaviyo Email & SMS Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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