Job Title: Social Media Video & Graphic Content Creator for Deterrent (Residential Security Platform Launch)

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TYPE OF WORK

Part Time

SALARY

5-8 USD Per Hour

HOURS PER WEEK

10

DATE UPDATED

Oct 17, 2025

JOB OVERVIEW

About the Project

We’re launching Deterrent — Melbourne’s first Residential Security Subscription Platform, designed to make home protection simple, visible, and affordable.

We already have a detailed Ad Creative Blueprint and website ( ---------- ) — now we need a talented video and content creator to bring it to life through short-form ads and visuals.

Your job is to create professional, cinematic, and scroll-stopping video ads and static graphics for social media rollout (Instagram, Facebook, YouTube Reels).

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Project Scope

Deliverables:
• 4× short videos (15–30 seconds each) in 9:16 and 16:9 ratios
• Static image versions for posts and stories
• Thumbnails for YouTube & Reels
• Captions, hashtags, and CTAs for each piece

Content Themes (you’ll receive full scripts + creative guide):
1. “The Headlines Keep Repeating” — fast-paced news montage with transition to Deterrent solution.
2. “The Numbers Don’t Lie” — motion graphics using official crime statistics.
3. “Crime Is Closer Than You Think” — map-based local awareness video.
4. “Real Subscriber Experience” — UGC-style testimonial video.

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Style & Tone
• Cinematic and trustworthy (not fear-based)
• Clean, dark aesthetic matching our website
• Confident, factual voiceover style
• Tagline: Visible. Verified. Preventive.

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Branding References
• Website: ----------
• Colours: deep navy (Deterrent blue), white, minimal red accent
• Font: modern sans-serif (match site style)
• Logo: bottom-right placement in all visuals

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What We’re Looking For
• Strong experience in video ad creation (Reels, TikTok, YouTube, Meta Ads)
• Skilled with motion graphics and cinematic storytelling
• Confident working with voiceovers, stock footage, and licensed music
• Excellent sense of brand tone and consistency
• Able to deliver polished, agency-quality output

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Preferred Tools

Adobe Premiere / After Effects / Final Cut / DaVinci Resolve / Canva Pro / CapCut Pro
(If you use AI tools like InVideo AI, Runway, or Pika Labs, note that in your proposal.)

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Experience Level

Intermediate ? Expert
We’re not looking for basic edits — we want someone who can interpret direction and build brand-level visuals.

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Budget

Open to hourly (US $5–10 /hr for VAs or editors) or fixed-price packages depending on skill and output.

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Screening Questions

Please answer briefly:
1. Can you share 2–3 examples of short cinematic ads or Reels you’ve made for service-based or tech brands?
2. What software or tools will you use to produce Deterrent’s content?
3. How long would it take you to produce all 4 videos and static assets?
4. Are you comfortable creating both motion graphic and UGC-style videos with voiceovers?
5. Do you have experience maintaining brand consistency across multiple ads?

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How to Apply

Submit:
• Short cover letter
• Portfolio or sample links (YouTube, Instagram, Google Drive, etc.)
• Preferred pricing structure (hourly / fixed / per video)

We’ll provide:
• The full Deterrent Ad Content Blueprint (Word Doc)
• Voiceover scripts and captions
• Access to brand assets (logo, colour guide, references)

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