Any
$200–$250
25
Sep 26, 2025
I’m looking for a creative Content Strategist to help grow my personal brand on TikTok and Instagram, with the ultimate goal of driving awareness and sales for my clothing brand, YOTORO.
You’ll be taking my content pillars and turning them into engaging short-form video scripts, captions, and strategies that resonate with my audience. This is a part-time role (~10–15 hrs/week) with the potential to grow long-term if we’re a good fit.
???? Content Pillars (themes you’ll work with)
My Story ? Born in Italy to Sri Lankan parents, moved to the UK, struggled to adapt, found identity through gaming & ambition.
My Job & Business Growth ? Life as an optometrist while building YOTORO from scratch; wins and struggles of entrepreneurship.
My Pursuit ? Fitness journey, gaming grind (Dota), and mindset of discipline, failure, and growth.
My Passion ? Music as a creative outlet and how it fuels discipline, balance, and creativity.
???? What You’ll Do
Research and analyze viral short-form content in the gaming, anime, and streetwear niche
Develop content strategies that grow my personal brand while tying back to YOTORO
Write 45 short-form video scripts per month (hook, setup, value, CTA)
Suggest captions, hashtags, and content angles to maximize reach & engagement
Organize everything into a monthly content calendar for me and my editor
???? Monthly Workflow
Week 1: 10–15 hours of trend research (TikTok/IG gaming, anime & streetwear)
Week 2–3: Write and finalize 45 scripts aligned with my brand pillars
Week 4: Deliver the full package: scripts, captions, hashtags, and content calendar
? Requirements
Strong understanding of TikTok & Instagram trends
Passion for gaming, anime, and streetwear culture (must understand the vibe)
Experience in content strategy, social media growth, or scriptwriting
Clear, concise, and engaging writing skills
? Bonus Points If You
Have grown personal brands or creator accounts before
Know how to create content that feels authentic but also drives sales
Already consume gaming/anime short-form content daily
???? Compensation
Month 1 (Trial): $200 (?11k)
Month 2: $250 (?14k)
Month 3: $300 (?17k)
After 6 Months: Opportunity to grow to $350–$400/month (?20k–?23k) based on performance
???? How to Apply
Please send:
A short intro about yourself and why this role excites you
Examples of scripts you’ve written or social media accounts you’ve helped grow
A quick note on your favorite gaming/anime/streetwear creator and why you like their content
Shortlisted applicants will be invited to a quick call, where I’ll explain my requirements in detail and answer your questions before we start.