Influencer Marketing & Outreach Assistant

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TYPE OF WORK

Part Time

SALARY

300

HOURS PER WEEK

14

DATE UPDATED

Aug 11, 2026

JOB OVERVIEW

Part-Time | Remote | Hourly Pay | Long-Term Opportunity
ABOUT THE ROLE
I’m a content creator and digital publisher managing multiple social media accounts and websites focused on travel, California destinations, local experiences, and lifestyle content.
I’m looking for a reliable, organized, and proactive part-time Virtual Assistant to help with the business side of my content.
The main areas of support will be brand and tourism-board outreach, partnership follow-up, social media administration, blog maintenance, and content organization.
This is a part-time hourly position. I’m looking for someone who can work consistently each week and eventually take ownership of recurring tasks and workflows.
Approximately 10–15 hours/week to start
Hours may vary slightly depending on workload
Long-term opportunity for the right person

This is not just a basic data-entry VA position. I’m looking for someone who can help with brand and tourism-board outreach, partnership follow-up, social media administration, blog maintenance, and content organization.
The right person will eventually be able to take ownership of many of these recurring tasks so I can spend more time creating content, traveling, photographing destinations, and developing partnerships.
This is intended to be a long-term position for someone who wants to be part of a growing business

WHAT I’M LOOKING FOR
I’m looking for someone who:
Takes initiative instead of waiting for every task to be assigned
Writes professional, natural-sounding English
Is comfortable communicating with brands, PR agencies, hotels, tourism boards, and potential partners
Is highly organized and good at following up
Pays close attention to details, links, deadlines, and instructions
Can manage several projects at the same time
Learns new systems and tools quickly
Is comfortable working independently
Understands social media and the creator/influencer industry
Is interested in a long-term working relationship

RESPONSIBILITIES
Your responsibilities may include:
Researching brands, destinations, hotels, tourism boards, PR agencies, and potential collaboration opportunities
Sending personalized outreach emails and partnership pitches
Following up with brands and tourism organizations after pitches are sent
Keeping track of outreach, responses, negotiations, and partnership status in spreadsheets or a CRM
Helping manage incoming collaboration emails and DMs
Organizing brand opportunities, deadlines, deliverables, and follow-ups
Finding appropriate marketing, PR, and influencer contacts
Helping manage Instagram links, link-in-bio pages, automated DM links, and promotional links
Assisting with social media administrative tasks and post organization
Updating links and information in existing blog posts
Checking older blog posts for broken or outdated links
Creating and formatting new blog posts based on information, notes, photos, videos, or outlines I provide
Uploading and formatting blog posts in WordPress
Basic SEO optimization of blog posts, including titles, headings, internal links, meta descriptions, and keywords
Researching current information needed to keep travel articles accurate
Maintaining simple systems and SOPs as we develop recurring workflows
Assisting with other creator-business and administrative projects as needed

EXPERIENCE THAT WOULD BE ESPECIALLY HELPFUL
Experience in any of the following is a strong plus:
Influencer or creator management
Influencer outreach
Brand partnerships
PR or marketing outreach
Tourism-board or DMO outreach
Hotel or travel-industry partnerships
Instagram management
WordPress
Blogging
SEO
Affiliate marketing
Canva
Google Workspace
Google Sheets
CRM or outreach-tracking systems
You do not need experience with every item above, but please be clear about what you already know and what you would need to learn.

IDEAL CANDIDATE
You’ll be a great fit if you are:
Reliable and consistent
Proactive and self-motivated
Professional and friendly
Highly organized
Detail-oriented
Comfortable doing research
Persistent with follow-up without being pushy
A strong written communicator
Comfortable learning new systems
Able to take ownership of recurring responsibilities
Interested in travel, social media, content creation, or influencer marketing
Looking for a long-term opportunity rather than a temporary project.

HOW TO APPLY
A short introduction about yourself and where you are located.
Your previous Virtual Assistant, social media, influencer marketing, outreach, blogging, or administrative experience.
Any experience you have pitching brands, contacting tourism boards, hotels, PR agencies, or managing influencer partnerships.
Your experience with WordPress, blogging, SEO, Instagram, Canva, Google Sheets, and AI tools.
Your current availability
An example of an outreach email you would send OR would send to a tourism board on behalf of a family travel creator. Answer how would you find contact information THIS IS A VERY IMPORTANT ONE
A 1 minute introduction video explaining why you think you would be a good fit for this role.
You may send the video through Google Drive, Loom, YouTube Unlisted, or another accessible link. Please make sure I do not need to request permission to view it.To show that you read the complete job posting, please include the phrase:
“Ready to help you grow!”

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