High-Impact Growth Marketing Manager (Strategy + Execution + AI)

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TYPE OF WORK

Full Time

SALARY

$1,500-$2,000/month

HOURS PER WEEK

40

DATE UPDATED

Apr 1, 2026

JOB OVERVIEW

Are you a high-level marketer who can think strategically and execute in the weeds? Do you know how to build campaigns, improve funnels, analyze performance, and use AI to work smarter and move faster? If so, this could be the role for you.

About Hickman Enterprises

Hickman Enterprises is a growing company focused on becoming the go-to partner for enterprise brands. We help businesses scale through data-driven strategy, paid acquisition, content, conversion optimization, and smart marketing systems.

We are looking for a Growth Marketing Manager, AI & Performance to lead and implement marketing initiatives across multiple channels. This is not a narrow specialist role. You will be responsible for both strategy and hands-on execution across paid media, email marketing, website and funnel strategy, reporting, and ongoing optimization.

AI is a major part of how we work. We want someone who is already actively using AI to improve marketing strategy, campaign execution, analytics, reporting, testing, research, and workflow efficiency.

Why This Role?
Own growth initiatives that directly impact leads, conversions, and revenue across multiple clients
Work closely with leadership to shape marketing direction
Lead strategy while also building and launching the work
Help shape an AI-forward marketing operation
Long-term opportunity with performance-based growth
Role Overview

As our Growth Marketing Manager, AI & Performance, you will plan, build, launch, manage, and optimize campaigns across paid, email, website, and conversion channels. This is a hands-on role for someone who is comfortable both setting the strategy and doing the actual work.

You will work closely with our design team to coordinate creative execution, but you should personally be comfortable getting into the platforms, building campaigns, reviewing results, identifying problems, and improving performance.

We are specifically looking for someone who uses AI actively in their day-to-day work, not just someone who is curious about it. AI should already be part of how you think, execute, analyze, and improve marketing.

Key Responsibilities
Build, manage, and optimize paid advertising campaigns across Google Ads, Meta/Facebook Ads, and LinkedIn Ads
Develop and improve marketing funnels that generate qualified leads and conversions
Plan and implement email marketing campaigns, automations, and nurture sequences
Help shape website strategy, landing pages, and conversion-focused user journeys
Track campaign performance and turn data into actionable insights and clear reporting
Lead testing and optimization across ads, landing pages, email campaigns, and offers
Work closely with design and video support to create strong creative assets
Support SEO and content direction to improve organic traffic and overall funnel performance
Identify growth opportunities and recommend new ideas based on performance data
Use AI tools to improve execution speed, research, campaign development, analytics, reporting, ideation, and optimization
What We Mean by AI in This Role

We expect AI to be part of your actual workflow. Examples include:

Using AI to accelerate campaign research and planning
Using AI to help analyze performance data and identify trends
Using AI to improve reporting, insights, and recommendations
Using AI to assist with copy ideation, testing angles, and campaign variations
Using AI to speed up marketing operations and execution without sacrificing quality

We are not looking for someone who simply mentions AI in interviews. We want someone who already uses it as a practical tool in their work.

What Success Looks Like
Paid campaigns are built well, actively managed, and improving over time

Email
campaigns and automations contribute to lead generation and conversion
Landing pages and website funnels become more effective through testing and iteration
Reporting is clear, useful, and tied to real business outcomes
AI is being used in a meaningful way to improve speed, quality, and performance
Marketing strategy is translating into execution, not just ideas

Soft Skills We Value
Strategic thinker — you understand the full funnel, not just one channel
Hands-on operator — you are willing and able to do the actual work
Data-driven — you can interpret performance and make smart decisions
Proactive — you take ownership and move quickly
Organized — you can manage multiple moving parts effectively
Strong communicator — you can explain results, priorities, and recommendations clearly
Problem solver — you identify bottlenecks and improve systems

Required Experience & Skills
4+ years of experience in growth marketing, digital marketing, performance marketing, or demand generation
Strong hands-on experience building and optimizing paid media campaigns
Experience with email marketing strategy, campaign setup, and automation
Experience improving landing pages, funnels, and website conversion performance
Strong ability to analyze campaign results and translate them into action
Clear understanding of full-funnel marketing, not just traffic generation
Active use of AI in day-to-day marketing work
Experience with tools such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, and email platforms like Mailchimp, ActiveCampaign, Klaviyo, or similar

Preferred Qualifications
Experience with SEO and content strategy
Familiarity with CRM and marketing automation systems
Understanding of copywriting for ads, landing pages, and email campaigns
Experience in multi-location, franchise, or service-based businesses is a plus
Ability to connect channel performance back to business growth

Work Schedule & Benefits
Full-time, 40 hours per week
Flexible hours with results-based accountability
13th-month pay plus performance bonuses
Paid Philippine holidays
PTO after 6 months
Additional benefit packages
Long-term opportunity with room to grow

Please use exactly 7 apply points when you apply for this position. If you do not, your resume will not be reviewed.

If you are excited to own growth strategy, execute the work, and use AI to improve performance, we’d love to hear from you.

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